Best Betting Sites UK | New Online Bookmakers

Betting Sites UK list. Over 60 licensed, regulated and trusted online bookmakers listed in order of rating from user reviews so that you can see the best betting sites and explore new bookies. 

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1

4.4 / 5

901 Ratings

Top rated by OLBG users for years. Ranked as best bookie in more categories than any other. Click 'see offer' for latest account opening offer 18+ t&c's apply, begambleaware.org #ad

Read Our Review
  • Best Football Bookmaker
  • Rated #1 By OLBG Users
  • Rated #1 For Request-a-Bets
Read bet365 Review
2

4.3 / 5

152 Ratings

Rated #1 Betting app and often best odds to be found on football and racing. Low minimum deposit and great welcome offer to try BetVictor as your online betting site.

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  • Regularly Best for Football & Horse Racing Odds
  • Low Minimum Deposit of £5
  • Ranked #1 Betting App in Our Tests
Read BetVictor Review
3

4.3 / 5

60 Ratings

The only sports betting app where any bet you place could be SUPERCHARGED!

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  • Surprise Bets With Cash Payouts
  • Get Supercharged to anything up to 2000x the odds you take
  • Promotions and Loyalty Club
Read Kwiff Review
4

4.2 / 5

127 Ratings

Quick sign-up and low minimum deposit are just the start. once inside, you find Unibet rival the very best online bookmakers available to UK customers

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  • Super Quick Sign-Up Process
  • Low £5 Minimum Deposit
  • Excellent Bet Club For In Play Betting
Read Unibet Review
5

4.2 / 5

62 Ratings

With Low minimum deposits to get your started, BOG and great football acca options, VirginBet is more than a gimmicky betting brand and offer daily price boosts too

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  • Daily Price Boosts
  • Best Odds Guaranteed
  • £5 Minimum Deposit
Read Virgin Bet Review
6

4.2 / 5

62 Ratings

Parimatch offer live betting on more than 20 sports in 60 countries, with over 200 leagues and 600 sporting events, every day, 24 hours a day. With stats and analysis Parimatch is more than just betting

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  • Serious eSports Coverage
  • In-Play Betting Specialists
  • Racing and Football Offers
Read Parimatch Review
7

4.2 / 5

31 Ratings

BetUK offer a dedicated offering centered around Football, Horse Racing and Tennis and do it very well. Super Quick App makes things simple.

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  • Good Range of Markets for Each Sport
  • Acca Club
  • Great IOS or Android App
Read BetUK Review
9

4.2 / 5

22 Ratings

Operating since 1997 Goodwin Racing now brings the online punter Bet Goodwin for a personal online betting service

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  • Independently Owned Betting Service for 20 years
  • Second to None Customer Service
  • New Online Betting Site Launched in 2022
  • Super Fast Withdrawals and £5 minimums
Read BetGoodwin Review
10

4.2 / 5

6 Ratings

Enjoy the best online betting experience at Livescore Bet. Browse all the latest odds across our huge selection of sports betting markets

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  • Livescore Squads
  • In Play Betting
  • Price Boosts
Read LiveScore Bet Review
11

4.1 / 5

190 Ratings

A fantastic sportsbook with the #1 Rated Weekly FREE BET CLUB. Free Jackpot predictor games with huge prizes and superb eSports betting too.

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  • Best Bookmaker for eSports at OLBG
  • Best FREE BET CLUB
  • Free Jackpot Predictor
Read Betway Review
12

4.1 / 5

142 Ratings

100% Trusted and established betting brand offering WHTV live sports streaming on one of the easiest betting apps you'll wish to find with big event promos.

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  • Super Promotions on the Biggest Sporting Events
  • #YourOdds Bet Builder
  • Free Sports Streaming from WHTV
Read William Hill Review
13

4.1 / 5

78 Ratings

Betfred is known as the Bonus King as you will regularly find bonuses on multiple bets such as Goals Galore, Double Delight & Hat-trick Heaven.

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  • x3 odds on 1 winner for Lucky 15
  • Betfred are the Bonus Kings
  • Great range of football betting markets
Read Betfred Review
14

4.1 / 5

21 Ratings

The pools offers betting on sports, casinos, and are home to the original Football Pools Classic Pools £3 million score draw jackpots.

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  • Free Bets on Every UK horse race
  • Weekly Free Bet Promotions
  • Footie5 £25k free play game
Read The Pools Review
15

4.1 / 5

19 Ratings

No-frills, bet-smart, online sportsbook, designed to cater to both experienced bettors and beginners alike. The live betting hub is clear-cut, with odds clarity and an intuitive mobile-first design

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  • Wide Range of Bet Types
  • Hot Promotions
  • The Bet Battle
Read BetTarget Review
16

4.1 / 5

18 Ratings

The UK’s leading luxury bookmaker, Star Sports was launched as Star Racing in 1999. Star Sports offers a range of boutique bookmaking services to its discerning clients:

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  • Independent Bookmaker
  • The Best Customer Service and Betting
  • Personal Traders for High Stakes Punters
Read StarSports Review
17

4.1 / 5

17 Ratings

An impressive range of sporting events to bet on an equally impressive looking platform bringing freshness to your daily betting.

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  • Best eSports Betting Options
  • Free Bet Club
  • Complete UK Racing Service
Read Fafabet Review
18

4.1 / 5

7 Ratings

Bet on sports and esports like never before. Midnite is making betting friendly and fan-first. Call the shots with next level betting

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  • eSports Betting at its Best
  • Instant payouts
  • Great Odds
Read Midnite Review
19

4.0 / 5

235 Ratings

Best odds for Horse Racing using Betfair Sp, the exchange is perfect for traders and getting huge odds on outsiders. Seamless sportsbook use and a cracking Casino, Betfair has everything with one registration.

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  • Ranked #1 For Footy Accumulators
  • Bigger Horse Racing Odds with Betfair SP
  • Must have account for Arbitrage Betting
Read Betfair Review
20

4.0 / 5

145 Ratings

Early Payouts, Money back specials and crazy promotions on big sporting events, Paddy Power offers a rewards club and fabulous football betting options.

Read Our Review
  • Great Sports Betting Coverage and Options
  • Loyalty Rewards Club
  • Paddy Power Daily Fantasy Sport
Read Paddy Power Review
21

4.0 / 5

84 Ratings

Shrewd Golf punters go-to bookie with stand out weekly prices. Also preferred bookmaker for greyhounds betting and a flexible acca insurance promotion.

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  • Acca Insurance
  • Best odds on Golf
  • Fantastic Greyhounds Betting
Read 888Sport Review
22

4.0 / 5

56 Ratings

The best exchange app available with low commission rates. Smarkets gives Exchange betting and trading a modern feel and is a great alternative to Betfair

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  • Live Odds Data, Charts, and Graphs
  • Better Odds With Low Commission Rates
  • Superb Smarkets Betting App
Read Smarkets Review
23

4.0 / 5

35 Ratings

An excellent exchange alternative to Betfair with attractive commission rates. Exchange accumulators set them apart from the rest.

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  • Rated #1 Alternative to Betfair
  • 2% Commission For All Sports
  • Matchbook Accumulators Now Available !
Read Matchbook Review
24

4.0 / 5

30 Ratings

Spreadex offers a huge array of markets on Sports and Financial spread betting. But also compliment with a Fixed odds Sportsbook too. All in one sports betting site

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  • Fixed Odds or Spread Betting It's Your Choice!
  • Financial or Sports Betting.
  • New Spread Betting Build Your Bet Feature
Read Spreadex Review
25

4.0 / 5

29 Ratings

A new way to bet - A bookmaker that tells if you have the best price, gives you tips, and asks you what features you want. Best odds - Best App - Get SBK

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  • Most Exciting Betting Site Launch in a Decade
  • Live Odds Comparison - You can see if you are getting the best odds
  • Simple Welcome Offer
Read SBK Review
26

4.0 / 5

29 Ratings

World leaders in sports spread betting, Sporting Index open up a whole new way of betting on sport, maximising your accuracy in your sporting predictions.

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  • Rated #1 Spread Firm by OLBG Users
  • Fixed Odds Betting Now Available
Read Sporting Index Review
27

4.0 / 5

28 Ratings

STS have been offering online bookmaking services since 2016 and are now expanding and bringing a full suite of betting odds, innovative promotions, and casino play across a huge range of sports and games.

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  • Great Depth of Betting Markets
  • Excellent Loyalty Club
  • In-Play Betting
Read STS Review
28

4.0 / 5

24 Ratings

Betdaq is a quality online betting exchange and sportsbook. Betdaq concentrates on low commission rates and a wide range of betting options. Betdaq exchange is very fast to use with single click betting and top liquidity across all sports markets.

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  • Exchange Multiples Available
  • Innovative Promotions
  • Must Have Account for Arbitrage Betting
Read BetDaq Review
29

4.0 / 5

20 Ratings

Sign Up Now To Enjoy Daily Price Boosts, Specials & Free Bet Promotions from BetZone

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  • Innovative Horse Racing Price Display
  • Good In Play betting Options
  • Modern and Fresh Betting Platform
Read Betzone Review
30

4.0 / 5

15 Ratings

Luckland online Sports betting is for all Sports fans. With over 20 Sports to choose from, both pre-match & live, they have an extensive coverage of leagues and events from all over the world

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  • Good Football Betting Options
  • Cash Out Options
  • Seamless Switching to Casino
Read Luckland Sports Review
31

4.0 / 5

3 Ratings

If you choose to bet with Rhino.bet, you may notice that they are not afraid to do things a little differently. A streamlined approach to coverage allows them to really focus on what matters

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  • Best Odds Guaranteed
  • Price Boosts
  • Casino Mini Games
Read Rhino.bet Review
34

3.9 / 5

47 Ratings

One of the best Acca insurance products available. Boylesports are hugely popular due to some of the best weekly and big event promotions for registered customers

Read Our Review
  • BoyleXtra Loyalty Programme
  • Acca Insurance Rated Best
  • Unmissable Football Promotions
Read BoyleSports Review
35

3.9 / 5

39 Ratings

An In-Play betting club and acca promotions mean LeoVegas are great for football betting. Take a look, we think you'll be impressed.

Read Our Review
  • Acca Boosts
  • Superb Football Betting
  • In Play Bet Club
Read LeoVegas Review
36

3.9 / 5

29 Ratings

Superb football betting site with statistics, great odds and brilliant live betting options. All topped off with a great selections of promos for registered customers.

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  • Classy Sportsbook
  • Great Selection Of Promos
  • Live Betting A Speciality
Read GrosvenorSport Review
37

3.9 / 5

29 Ratings

With Ten to Follow, Tote+ and the Placepot App is there a better place to bet on Horse racing in the UK?

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  • Tote Ten to Follow
  • Placepot App
  • Unique Betting Options
Read Tote.co.uk Review
38

3.8 / 5

77 Ratings

The Magic Sign is as popular on the net as it is in the high streets with much more on offer on the website and app. Great promotions too.

Read Our Review
  • Excellent Odds for Cricket Betting
  • Outstanding Odds Boosts
  • Number 1 Bookmaker for Snooker Betting
Read Ladbrokes Review
39

3.8 / 5

45 Ratings

Superb In-Play betting bookie. If you like betting on football during the game, try Netbet and discover enhancements and special offers.

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  • Regular money back offers.
  • Great value enhancements and specials.
  • Wide range of markets available on all of your favourite sports and a leading in-play service.
Read NetBet Review
40

3.8 / 5

43 Ratings

The best range of weekly promotions you'll find online. Quinnbet are rapidly becoming one of the most popular bookmakers newly listed on OLBG.

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  • The Best Weekly Promotions
  • Best for Virtual Sports Betting
  • BOG on Greyhounds Betting
Read QuinnBet Review
41

3.8 / 5

35 Ratings

In-Play football stats are great for helping to make in play bets. Full and Partial cash out means you really can enjoy football betting with Betiton

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  • New Sports Betting Site
  • Great In-Play Football Stats
  • Full and Partial Cash Out Options
Read Betiton Review
42

3.8 / 5

31 Ratings

A far bigger bookmaker than you would expect with fantastic eSport coverage and lots of promotions for registered customers.

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  • Huge Sportsbook
  • 39 Sports On Offer Including Niche Sports
  • Top Rated eSports Coverage
Read 32Red Review
43

3.8 / 5

23 Ratings

Join the Nation! Hundreds of pre-match and in-play markets on a multitude of sports, and the very best slot games and guest expert content means Sportnation gives you the edge.

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  • Unique Loyalty Rewards Scheme
  • Amazing Bookie for High Rollers
  • Brilliant Selection Of Promotions
Read SportNation Review
44

3.8 / 5

18 Ratings

A new bookmaker offering everything you would expect to make your bets, but adding in new features to stand out from the crowd. Certainly worth a look at the player specials.

Read Our Review
  • Cash Out
  • Competitive Odds
  • Live Betting
Read Luckster Sports Review
45

3.8 / 5

16 Ratings

TheOnlineCasino has a surprisingly good sportsbook despite the name of the brand. A great sports betting platform to try.

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  • Don't Let The Name Confuse You
  • Fantastic Football Betting Options
  • Huge Range of Sports
Read The Online Casino Review
47

3.8 / 5

13 Ratings

BritainBet keeps a slim range of sports and specialises in each with a Casino tagged on for good measure

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  • New for 2021
  • Excellent selection of rewards and promotions
  • Live Streaming and Cash Out
Read Britain Bet Review
48

3.7 / 5

65 Ratings

One of the UKs largest bookies. Good for horse racing and price up many antepost races before any other bookmaker.

Read Our Review
  • Best Bookie for Cricket Betting
  • Coral App Highly Rated
  • Your Call/Build Your Bet
Read Coral Review
49

3.7 / 5

47 Ratings

Strong European bookmaker with good coverage of Euro football. With over 20 million users they are one of the biggest bookies in Europe.

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  • Amazing coverage of European football
  • Excellent live streaming service
  • Regular enhanced accas for football
Read BWin Review
50

3.7 / 5

47 Ratings

10Bet offers a huge range of leagues for football betting, and some very competitive odds. As well as excellent promotions for registered customers.

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  • Fantastic Odds
  • Fast and easy to navigate
  • Plenty of daily promotions & free bets
Read 10bet Review
51

3.7 / 5

37 Ratings

Often overlooked for bigger brands, Sportingbet offer a great promotion range to registered customers including enhanced odds and acca insurance from their long-standing online offering.

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  • Enhanced Odds Football Accumulators
  • Horse Racing Yankee Boosts
  • 5 Team Acca Insurance
Read Sportingbet Review
52

3.7 / 5

36 Ratings

A new bookmaker offering everything you would expect to make your bets, but adding in new features to stand out from the crowd. Certainly worth a look at the player specials.

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  • Competitive Betting Odds
  • Player Props and Special bets
  • Play Bot Betting Tips
Read mr.play Review
53

3.7 / 5

24 Ratings

Make your weekends better! Like betting on US Sports? Then you should consider RedZoneSports with industry high NFL prices and US Sports specific promotions.

Read Our Review
  • 1st Call for US Sports Betting
  • Competitive, early odds on UK sports.
  • RedZoneSports Rewards With Great Prizes
Read RedZoneSports Review
54

3.6 / 5

41 Ratings

Mr Green offer some of the fastest withdrawal times we have seen. Coupled with innovative and exciting sports betting promotions and Jackpot syndicates, they offer something a little bit different.

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  • A Growing Innovative Sportsbook
  • Green Gaming Feature
  • Jackpot Syndicates For Colossal Wins
Read Mr Green Review
55

3.6 / 5

20 Ratings

BetDukes offer a full sports betting platform with Rewards Club. Very new brand and licensed with the UK Gambling Commission

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  • Rewards Club for all Users
  • Huge Range of Football Betting Options
  • Good eSports Coverage
Read BetDukes Review
56

3.5 / 5

42 Ratings

Super fast site is great for in play betting with great stats centre and unique offers for registered customers. Vbet are better than expected.

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  • Excellent Stats Centre
  • Unique offers for existing customers
  • Their website is really fast, perfect for in-play betting.