Ivy Bet User Reviews and Ratings

Full Ivy Bet Bookmaker Review

IvyBet arrived in 2025, offering a very solid product thanks to its reliable platform, with some key features appreciated by both users and the OLBG team. 

It features a really nice welcome offer, plenty of odds boosts, fast withdrawals and a unique My Combo feature.

Verification is under UK Gambling Commission licence number 23328 (Betable Ltd).

Luke Bradshaw Lee

- Your Sports Betting Guide 👍

IvyBet is a very nice sportsbook to use. The interface is clean, uncluttered, and clearly designed. From the outset, the emphasis is on variety, particularly through the number of sports and markets that are offered. Everything here is well-executed. Navigation is intuitive, markets load quickly, and the overall experience is smooth, with things spread quite wide for bettors. If you’ve used Bet442, you’ll recognise the tools and platform, branding aside.

• Established in 2025

• Betable Ltd

• UKGC licence number - 23328

• Payment Options include: Debit cards

• Withdrawal Time: 4 hours approx.

• Customer Fund Segregation Rating: Medium

• Mobile Compatible: ✅

• Customer Support: 24 hours

My First Impressions

IvyBet is a completely new sportsbook, but they use the same platform as Bet442. What does that mean? Well, it means that the platform that you see and use as a bettor is one that’s used across Bet442. So, you’ll recognise the layout and functionality, but the branding will be different. The great thing is that the platform itself is very easy to use and one of my favorites across the industry.

- Luke Bradshaw Lee, - Your Sports Betting Guide 👍

Live Betting

If you select the “IN-PLAY BETTING” tab on the main menu you’ll be taken straight to the live betting, as expected. This looks quite impressive, all things considered. There are plenty of sports here to choose between, with a great variety – punters can find what they’re after and we’re told from the off how many games are live per sport. At the time fo review there are 36 events for tennis, 11 for cricket, six for basketball, and so on. The markets look good and there are some basic in-play statistics. You can check if they make it into our best bookmakers for in-play betting here.

Live Streaming

There is currently no live streaming available on IvyBet. This is one of the more noticeable gaps in the offering, especially when compared to established bookmakers that provide integrated streams for horse racing, tennis, and football.

Betting Odds

Comparing IvyBet’s odds to those of other bookies, as well as checking some comparison sites, IvyBet offers very solid odds across the board. We checked football, basketball and cricket for in-play odds, plus horse racing, greyhounds and darts for pre-match and ante post odds. It’s worth mentioning that plenty of markets get boosted, so check their Odds Boosts markets because lots are covered.

Compare to the best betting apps in the country.

⚽ Football Betting

IvyBet is just a bit off our best football betting sites in the UK, but it’s still a good option overall. There is a huge number of leagues and competitions covered, from all around the globe, and it could go head to head for event coverage with any sportsbook in the UK. I do like the market layout – match result, Over 2.5 goals, and then your choice for a third from the dropdown – on the competition pages, that works. There are some pre-made bet builders, and plenty of markets, plus the odds look decent enough, with the added extra of odds boosts promotions. 

Bet Builder 

This is very good. You can go to a number of different sports and you’ll find great bet builder options. I’ve already mentioned that there are pre-built ones waiting, and these can always be a bit misleading I think sometimes, with bookies trying to send you in a particular direction. But for an upcoming Premier League game, for example, there are loads of markets to choose from (they tell you under each tab).

Bonuses

We’ve mentioned it a few times, but the main source of promotion at IvyBet are their Odds Boosts. From their home page they have a carousel of the matches in which they’ve boosted. The vast majority of these are for football, but there are also some basketball and tennis. These are obviously indicative of the events happening right now, so keep checking in depending on the sporting calendar.

My Combo

IvyBet’s My Combo tool is a pre-built way of adding accas to your betslip, with a determined odds choice. You may choose something like a basketball combo that returns more than £25 (although you can change the money amount to an odds preference). Each weekend, if you make a £20 My Combo bet, you’ll get a free £5 bet issued.

Cash Out

Cash out is a very important betting feature for punters these days, so it's crucial that bookies integrate this feature into their mobile betting apps. IvyBet has done this well, allowing their customers to instantly cash out their bets on any device they like.

🏇 Horse Racing

IvyBet doesn’t offer horse racing betting at the time of review.

🇺🇸 US Sports Betting

A full range of American Sports is available, including all the major leagues, plus college games and the same sports across the globe.

🏈 American Football Betting

I mentioned the layout of three betting markets in the football that I liked and this continues here, where you’ll find the three main markets – moneyline, total and spread. Lots of UK bookies don’t do this, annoyingly, so it’s great to see IvyBet doing it here, it really helps build trust. There are a ton of markets, and some outrights and futures for things like divisional winners. It’s worth checking out our best NFL betting sites to see how IvyBet compares. 

🏀 Basketball Betting

IvyBet has a brilliant selection of basketball leagues to bet on, there are hundreds and hundreds of competitions. There’s obviously the NBA and WNBA, but IvyBet covers a wide range of EuroLeague and domestic world competitions. There are also plenty of markets per game, with game, team and player markets covered impressively. Take the WNBA, for example, with a fantastic range of markets – match, halves/quarters, points, player probs on points, rebounds, assists etc. – right across the board. It’s quite impressive. You can also compare IvyBet to the best basketball betting sites.

⚾ Baseball Betting

IvyBet obviously covers the MLB, but they also have markets for the Japanese, South Korean and international competitions. There a loads of markets (over 70), and the odds, especially on the outrights, look pretty good. The MLB season is well underway and there are loads of things to bet on, although I can’t see any individual awards, which aren’t represented here unfortunately, but the number of markets per game is good enough and there are loads of player prop options. Keep tabs on the top baseball betting sites though, to see why they make it onto our list.

🏒 Ice Hockey Betting

The NHL takes up the bulk of space here, as expected. But there are also some Australian, Finnish and German fixtures included, among others. I selected an upcoming NHL game and there are loads of markets listed – more than pretty much anywhere else. For the smaller leagues that reduces a bit more, which is understandable. It’s quite nice to see some odds on the Conn Smythe trophy, also, that’s definitely something that you won’t get everywhere.

🐕 Greyhound Betting

IvyBet doesn’t offer greyhound racing betting at the time of review.

🎯 Darts Betting

Matthew Edgar

- Your Darts Betting Guide 👍

I like this from IvyBet. There are outrights on the big future events, and once you click through to the match-ups, the number of markets is probably more than most. In the more short-term, there’s a nice amount of markets per match even for games at the Modus Series. When the World Championships roll around, I can see that coverage being upped even more. For a relatively new bookie, this is pretty impressive, overall.

Compare to the best darts betting sites in the UK. 

Snooker Betting

Steve Madgwick

Editor-In-Chief

In terms of snooker betting sites, there are some outrights listed for a couple of big competitions, but that’s about it really. I’d like to see greater coverage of some of the smaller events and competitions, with more markets per competition while we’re at it, but this is solid enough, even if it doesn’t blow me away.

Compare to the best snooker betting sites in the UK.

🏉 Rugby Betting (Union & League)

By Luke Bradshaw Lee - IvyBet splits union and league into different categories, which is always my preferred preference. For both, there is pretty much every competition that you’d want to be included here, which is really good to see. There isn’t the Japanese domestic league (in Union), which only a handful of other betting sites include, but overall the coverage of competitions is fantastic, with even the second tier of French rugby and some women’s competitions there. For rugby league there are more competitions here than most other bookies, with loads of markets for NRL, plus Super League and RFL competitions included, too. See how they compare to our best Rugby betting sites.

🏏 Cricket Betting

James Banting

Expert Guide

This is pretty good when it comes to event coverage. There are Test matches, the IPL, and a number of different competitions going on at the moment – or in the near future – and they’re all included here. On top of that there are some domestic competitions from the Caribbean that you’ll only find at a select few bookies in the UK, so that’s really impressive. Think the Cool & Smooth T20 and Spice Isle T10. For an in-play Test match there’s enough to keep me interested with a decent enough selection of team and player markets. Overall I’m pretty happy with the cricket betting here.

We list the 10 best cricket betting sites here.

🎾 Tennis Betting

By James Banting -  The upcoming French Open features heavily, but you can choose from any number of tournaments, with smaller events as well as the Grand Slams, which I can’t find at plenty of other bookies if desired. I am impressed with the decent selection of ATP, WTA, Challengers and ITF matches, however. The odds are pretty good. Scanning the ATP matches over the next couple of days, I can definitely get some value here, so that, coupled with the great event coverage, makes this absolutely somewhere that I’d come back. See if they make it into the top 10 tennis betting sites on OLBG.

🏌️ Golf Betting

By James Banting -  As with all the sports listed on IvyBet, it clearly displays how many games there are to bet on per sport. When I went to check out the golf section, there are over one hundred different events, so I already know that there’s going to be enough before I’ve even clicked and dug any deeper. As expected, all the majors are there for next year, plus more immediate, smaller tournaments but there’s not quite as many as some other sportsbooks. It’s worth checking our best golf betting sites to see how IvyBet compares – but generally this is pretty good.

🏎️ Motorsports Betting

Andy Powell

Expert Guide

There’s some really good bits here. Formula 1 is separated from the rest of the motorsport markets, which is fairly commonplace, and the actual Formula 1 section is very nice. There’s loads of markets for the upcoming Grand Prix, and probably more than options than most. On top of that, the rest of the motorsport on offer is pretty comprehensive – there’s IndyCar, SuperCars and Formula 2, but no Speedway or MotoGP. That’s more than most, and will undoubtedly attract motorsport bettors, particularly those for some of the more esoteric events.

Compare to the best motorsport betting sites.

🥊 Boxing Betting

There’s enough decent boxing betting to keep me interested here, and the markets look dependent on how far away the actual fight is. Those this weekend and over the next few weeks have an okay offering, whereas the further away they get the less markets on offer. That’s understandable, and I wouldn’t expect to find round by round and the like for fights that are months away, but I would definitely like more options for big bouts this weekend, and that’s definitely limited, based on my experience with IvyBet.

Compare to the best boxing betting sites.

Other Sports Betting

Whilst these sports might sound very niche, there is still a large enough market for fans, and millions of them in the UK, so good coverage of niche sports and events is key to be reviewed on OLBG; let’s dig in a bit further.

IvyBet offers extensive betting options for handball, volleyball, cycling, AFL betting, and esports. Handball includes global competitions; volleyball, covers European Championships and various tournaments; cycling features future tours and current races; AFL betting has comprehensive stats and esports offers all major games like League of Legends and CS:GO.

🗳️ Political Betting

IvyBet has its political betting under its own Politics tab. At the time of the review there isn’t a huge amount of political betting to be had generally, so this is actually a pretty good offering generally. There are future markets on the UK in terms of next permanent leaders, and then there are markets for Australia and Germany. These are the ones on the upcoming political agenda, so it’s nice to see IvyBet moving with the upcoming news cycle.

Compare to the best political betting sites.

🎭 Entertainment and Specials Betting

IvyBet doesn’t offer entertainmnet racing betting at the time of review.

Casino

IvyBet does have casino. Despite the name of the brand, it's incredibly easy to find their casino offering from their sportsbook, with banners across the top. They also have some bonuses and offers that lead to casino spins should you win sportsbook bets. Check our Casino Sites page for dedicated new online casinos and slot sites.

Account Opening Process

A reassuringly easy process. At the top-right of the screen, IvyBet has its “JOIN” button. Bettors just need to select this and follow the simple steps as guided. You’ll be asked for the usual information – name, date of birth, address, etc. – and once complete, be sent a verification email. Clicking this from your inbox will redirect you to the site, and then you’re free to get betting.

Navigation and user experience [desktop v mobile]

As mentioned, there is a really good IvyBet app, but the mobile version of the site is pretty good, too, and I wouldn’t be surprised if it’s been built to cover all bases. It does exactly what you want and that is not to feel too far removed when you switch from one device to the next, but also being product-led and designed to suit its purpose as a proper mobile version. 

Placing a bet

This section should only really highlight if there are issues, as the process is almost identical on every site. Within a few minutes of signing up to IvyBet I placed a couple of bets on different sports, one of which took advantage of the welcome offer, and I used their bet builder feature, which was very good indeed. 

Managing your account

As mentioned above, the design really helps this along. On the desktop version, it’s stuff to the left of the screen. On the mobile version, it’s all at the bottom, with just the login at the top. I haven’t experienced any issues logging in, or finding customer service options, either. Overall, it feels like IvyBet has got this part nailed.

IvyBet Responsible Gambling Features

As with all online betting companies, responsible gambling should be and will be an essential element of the service provided.

Expect KYC procedures and document supply as a matter-of-course, to confirm your account after you have deposited a certain level of funds and in the event of any large wins.

You can set limits for yourself across depositing options and daily staking options too, so you can set your levels and keep control of your gambling.

Expect IvyBet to contact you via your preferred communication method if there are suspicious activities on your account. This protects your account from being accessed by someone other than you and ensures you control your gambling activity. IvyBet have a legal obligation to question your activity if they believe it to be suspicious. 

Bookie Review Expert Contributing Team

Opinion, research and data collection for this IvyBet review by

• Darren Brett (Greyhounds expert) 

• James Banting (Horse Racing, Golf and Tennis)

• Matt Edgar (Darts)

• Andrew Powell (Horse Racing, Ice Hockey and Motor Sports)

• Jake Ashton (Entertainment and Specials)

🛂 Fact Checked - Sam Darkens - Commercial Manager

✍️ Written by - Luke Bradshaw Lee - Commercial Content Manager

✏️📚 - Steve Madgwick - Editor-In-Chief