Steve Madgwick

Expert's Profile

Steve Madgwick
Editor-In-Chief

Editor-In-Chief with 20 years experience covering the betting angles to breaking news stories. Daily slots player, Portsmouth fan and League Snooker Player

About

Steve is our Editor-In-Chief with over 20 years of experience creating and managing high-quality sports betting content for OLBG & multiple other publications. An avid traveller, Steve has lived and worked in Gozo, Malta, and more recently Spain before moving back to the UK in 2022. Today Steve manages all content on OLBG and oversees our SEO. He was brought up with horse racing, attending tracks in the South East, most frequently, Goodwood, Fontwell and Brighton, and his knowledge of online slot games is unrivalled. 

.👨‍🏫 Specialist Subjects🔬📚

🎱🏆 Steve is first a foremost a snooker nut, with a dedicated screen in the office for ensuring every event is showing when televised. A regular visitor to The Crucible for the World Championships, his favourite players are Dominic Dale and Judd Trump having followed the latter since seeing him play aged just 11. Fascinated with Statistics and the sport in general, he is also an amateur league player with a high break of 72

⚽ A Portsmouth fan for 40 years, Steve has seen action in every Division of English football and followed his team to Europe and the FA Cup final twice. 

🏇 A former leading horse racing tipster on OLBG, those days are long gone, but he still lives for National Hunt racing and of course the Cheltenham Festival.

🎯 Industry Expertise

Steve is a respected figure in the sports betting media landscape, lauded for his extensive experience and in-depth expertise. With two decades of dedicated service to the industry, Steve has earned recognition as a leading authority in creating and managing high-quality sports betting content. His scope of knowledge is wide-reaching, encompassing everything from online slot games to the intricacies of horse racing. Steve has also honed his skills in the strategic use of SEO, and his proficiency in this area is considered unrivalled. His unique insights, drawn from varied geographical experiences from the Mediterranean's Gozo, Malta, to the sunny vistas of Spain, and his intimate connection with the British sports betting culture, enrich his professional narrative and contribute to his reputation as a bastion of knowledge within the industry.

📚 Experience

As a career connoisseur of content, Steve has invested over 18 years with OLBG, rising through the ranks to the venerable position of Editor-in-Chief. His journey with the company has seen him evolve from a key contributor to a vital leader, currently overseeing all content and SEO strategy. Steve's tenure includes a significant role as a Senior Editor, where he fine-tuned his mastery over web content writing, online journalism, and the use of essential tools like Google Search Console, Google Analytics, and Ahrefs to enhance editorial outcomes. His contractual role as an International Development & SEO Content Consultant saw him spearheading global expansion efforts, optimizing content strategies for UK markets, and managing both in-house and external content production with a keen analytical eye on performance metrics.

🎯 Goal in Role at OLBG

In his role as Editor-in-Chief, Steve's primary objective is to fortify OLBG's top spot in sports betting content globally. He is dedicated to ensuring that content is not only engaging and informative but also optimized for search engine dominance, thereby securing the brand's stature within the competitive affiliate space. With a focus on international expansion and streamlining content strategies to resonate with diverse audiences, Steve aims to drive consistent growth and cement OLBG's reputation as the go-to source for sports betting insights.

💬 Quotes from Steve

"Authenticity in content is as important as precision in a bet. We strive to hit the mark on both fronts."

"The dynamic nature of sports betting content demands a strategy that's both resilient and adaptable – that's where our focus lies."

"SEO isn't just about ranking. It's about creating a journey that bettors trust and value."


📰 Steve in the News

Steve's leadership at OLBG has not only yielded significant success for the brand but has also garnered him media attention. From steering strategies that have led to increased traffic and user engagement to pioneering innovative content campaigns that align with industry trends, his efforts are often highlighted in industry publications. Steve's expertise is regularly sought after for commentary on the evolution of sports betting, the impact of SEO in digital marketing, and the role of quality content in user acquisition and retention. His commentary and OLBG's milestones under his direction frequently appear in news articles and feature pieces within the betting and SEO communities.

Steve Madgwick's Articles

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