Best Odds Guaranteed: Unveiling 27 UK Bookmakers availability, times, restrictions and max winnings

Updated: 255633 Betting

Dive into our comprehensive guide comparing the Best Odds Guaranteed offers of 27 top UK bookmakers. From available times and bet restrictions to max winnings and coverage for greyhound racing, find the perfect bookie to maximize your betting success!

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Editor-In-Chief with 20 years experience covering the betting angles to breaking news stories. Daily slots player, Portsmouth fan and League Snooker Player

The Ultimate Guide to Best Odds Guaranteed Sites in the UK

After comprehensive research, here are the best UK bookmakers for Best Odds Guaranteed (BOG). Punters are always looking for value, for angles, for different ways of maximising their profit when betting on horse racing, or the greyhounds, and BOG is a brilliant way to lock that in. As with most betting, shopping around can really boost value, and Best Odds Guaranteed is probably the best example of that and a key thing to consider when placing bets given how markets can shift. With that in mind, it’s important to know who’s the best around for your horse racing tips and what makes them that in the first place.

Best Odds Guaranteed Bookies

After extensive research, we found the top UK bookmakers for Best Odds Guaranteed (BOG) 🎯💰 For extra value when betting on horse racing or greyhounds, keep in mind to shop around. Know the best in the game for your tips, as markets can shift. 🏇💨📈

List of Best Odds Guaranteed Bookmakers and Timings

The best is offered by VBet, Coral, 888Sport and BetDaq Sportsbook. These four offer Best Odds Guaranteed when betting on horse racing any time on the day of the race (as good as you can possibly get from UK bookmakers) as long as they have odds available.

Betting Site BOG Rating/50 Horses UK Horses IE Greyhounds Multiples Time?
VBet 35 Day Of The Race
bet365 33 8.00 AM
BetVictor 32 9.00 AM
Parimatch 32 9.00 AM
talkSPORT BET 32 9.00 AM
Netbet 32 9.00 AM
BetGoodwin 31 7.00 AM
Virginbet 31 10.00 AM
Coral 30 Day Of The Race

BetGoodwin offer theirs on any bets after 7am, while other bookmakers come in at 8am, 9am, and a few at 10am.

What Time Can I Get BOG from Bookies?

Discover unmatched value with VBet🎲, Coral🌊, 888Sport🏆, & BetDaq Sportsbook📘! Offering BOG any time on race day 🏇⏰🌅, they're top of the game! 💪💥 BetGoodwin kicks off at 7am⏰🌅, other bookmakers trail behind at 8am, 9am & even 10am. 💰🎲😉

Top 10 Betting Sites for Best Odds Guaranteed

These are the country's top ten bookmakers for Best Odds Guaranteed promotions for horse racing and greyhound racing. We’ve considered timings, markets, multiples, CAPs, restrictions and more, so let’s get started.

1. VBet Best Odds Guaranteed

The best UK bookmaker for Best Odds Guaranteed is VBet. I know! We had to double check too! Offering Best Odds Guaranteed on horse racing in the UK and Ireland, VBet’s offer arrives at midnight. As soon as the clock strikes 12, you’ll be getting whatever the best odds are the day of the race – they are one of only four bookmakers who offer this as part of their service. And whereas most bookmakers have a cap on additional winnings, there is no cap here, and you can use them in multiples. It’s basically everything you want from BOG all in one place. But no Best Odds Guaranteed on greyhound racing is the only crab.

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  • Min Deposit £10
  • Min Odds 14
  • Offer amount £22
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2. Bet365 Best Odds Guaranteed

Coming in at second, with an excellent service offered, is Bet365. This heavyweight’s offering is a little different. They still have zero restrictions on capped benefits, and they offer Best Odds Guaranteed on greyhounds, as well as racing. However, adding selections into multiples isn’t available, and they can’t compete with VBet’s midnight timings, with their own BOG available from 8 am.

Best Odds Guaranteed on Horse Racing!

  • Min Deposit -
  • Min Odds -
  • Offer amount -
Payout Speed: 24h
Take a price on your selection and if the SP is bigger bet365 will pay you at the bigger odds. Only bets placed from 08:00 UK Time on the day of the race will qualify for Best Odds Guaranteed. Available on Horse Racing. Applies to bets placed on Win and Each-Way Fixed Odds markets only. All racing in Australia, New Zealand, Japan, South Korea, Singapore and Hong Kong is excluded. Bet restrictions and T&Cs apply. New and eligible customers only.
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3. BetVictor Best Odds Guaranteed

Our following three bookmakers in the list are nearly identical based on our BOG research and can barely be split, but BetVictor’s interface and usability give it the nose. They offer Best Odds Guaranteed on UK horses, Irish horses, and greyhounds, which can be used in multiples. What separates them from the top two, however, is the BOG being available from 9 am (later than the top two) and a £25,000 cap on benefits. 

Best Odds Guaranteed

  • Min Deposit -
  • Min Odds -
  • Offer amount -
Payout Speed: 24h
Take the Early or Board Price and BetVictor will pay out at the Starting Price (SP) if it's bigger, guaranteed. Applies to all UK & Irish horse racing. Live in-play bets, antepost bets, and Extra Markets or Match bets do not count. Maximum bonus £/€25,000 per day.
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4. Parimatch Best Odds Guaranteed

Very, very similar to BetVictor; you could even call it a joint third with them, and TalkSportBet below [They are both powered by BV]. Parimatch offers punters the same selection of sports – UK and Irish racing, greyhounds–and multiples. They also have their cutoff at 9am, and the same restriction is set at £25,000. Still an excellent service regardless. 

Bet £10 Get £40

  • Min Deposit £5
  • Min Odds 2
  • Offer amount £40
Payout Speed: 24h
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5. TalkSportBet Best Odds Guaranteed

And rounding off this little trio of excellent UK bookmakers, just off the top two, for Best Odds Guaranteed, is TalkSportBet. Still relatively new to the industry, they are making up for lost time with a, quite frankly, brilliant sportsbook on their hands. As with Parimatch and BetVictor, expect to see Best Odds Guaranteed on horse racing on both sides of the Irish Sea and greyhounds, with a £25,000 cap and all available from 9 am.

Bet a Tenner, Get £30 in Free Bets

  • Min Deposit £5
  • Min Odds 2
  • Offer amount £30
Payout Speed: 24h
18+ New customers only. Opt in & bet £10 on any sports at 2.00+ odds within 7 days. No Cash out. Get 3x £10 Free Bets on selected markets. Free bets expire in 7 days. Card payments & Apple Pay only. T&Cs apply. | Please gamble responsibly
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6. NetBet Best Odds Guaranteed

NetBet is as good as the three above in the scores; it depends on what you’re after. What sets it apart is that, unlike TalkSportBet, Parimatch and BetVictor, it doesn’t offer BOG on greyhounds. It has the exact 9am timing, and the choice to add to multiples; it just doesn’t do it for the dogs. That said, unlike the aforementioned bookmakers, it has no restriction on maximum benefits for the day, a big plus.

Bet £5 on a Bet Builder and get a £10 Free Bet

  • Min Deposit £10
  • Min Odds 4
  • Offer amount £10
Payout Speed: 24h
min odds 3/1 (4.00) / min 3 selections / free bet valid 7 days / T&C apply / 18+ /
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7. BetGoodwin Best Odds Guaranteed

Aside from the low restriction on benefits – just £1,000 – BetGoodwin’s Best Odds Guaranteed offering is outstanding. Irish and UK horse racing is covered, as is greyhound racing, and all can be put into multiples. On top of that, while their 7 am cutoff isn’t the same as VBet’s, it’s still better than nearly every other UK bookmaker going. 

50% Back as a Free Bet up to £50 on First Day Losses

  • Min Deposit £10
  • Min Odds 2
  • Offer amount £50
Payout Speed: 24h
min. 3 bets of £10, odds 2.0+ on first day. First day losses = all losing stakes less all returns. Day finishes 23:59. 7 day expiry. Non-withdrawable, no cash out.
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8. VirginBet Best Odds Guaranteed

We’d like to see a few things from VirginBet that they don’t offer. For a start, they don’t offer Best Odds Guaranteed on greyhounds (they do on UK and Irish racing), and the timing cut off is only 10am which isn’t ideal. That said, the limit that they put on maximum benefits from the offer is an enormous £50,000. Aside from those that offer no limit, it is a fantastic part of VirginBet’s Best Odds Guaranteed offering.

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  • Min Deposit £10
  • Min Odds 1.5
  • Offer amount £20
Payout Speed: 24h
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9. 888Sport Best Odds Guaranteed

888Sport, VBet, and Coral (below) offer Best Odds Guaranteed on race day anytime. If you place a bet at 2 am, and those odds go way out by the time you get to the race, 888Sport will give you that starting price. It’s a standout part of their service. They also have no cap on benefits, another excellent feature. No Best Odds Guaranteed on greyhounds and no option to add to multiples stops it from being higher on this list.

10. Coral Best Odds Guaranteed

Best Odds Guaranteed at Coral is similar to VirginBet – the same £50,000 limit and markets offered. The benefit of Coral, however, is that their BOGs are for the entire day, like VBet and 888Sport, so they have no cut-off in the morning. So why not put them above VirginBet in the rankings? Well, there is no option to add said bets to multiples. Either way, BOG any time on the race day is brilliant.

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  • Min Deposit £5
  • Min Odds 1.5
  • Offer amount £20
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Summary of the Top 10 BOG Bookies

🥇VBet leads the pack in UK for Best Odds Guaranteed (BOG)! Midnight offerings, no cap on winnings - a punter's dream!🌙💰 🥈Bet365 - top-notch, but can't match VBet's timings 🕗🐎 🥉 We've got BetVictor, Parimatch, & TalkSportBet - solid choices, £25K cap, but start a bit late at 9am ⌚️💷 NetBet, BetGoodwin, 888Sport, Coral - unique in offerings, solid choices too but vary on BOG details 📢👍 VirginBet - no BOG on Greyhounds, late cutoff time, but incredible £50K max. benefits limit!💸🔥

How We Chose the Best BOG Bookies in the UK

We didn't cut corners trying to find which of the 27 bookmakers offering Best Odds Guaranteed have packaged the best deal. Hours of meticulous research went in, looking at 64 online bookmakers to find the 27 with the BOG Promotion.

From there, we wanted to find out what else was included beyond UK horse racing.

  • 🇮🇪 Irish Horse racing 🏇 - Only BetDaq and William Hill didn't offer 
  • 🐕  Greyhounds 💨  - Just 8/27 offers Best Odds Guaranteed on Greyhound
  • 🧮 Does Best Odds Guaranteed apply in Multiples ✅  - Over half of the bookies allow the benefit of BOG in Multiples**
  • 🔐 Is there a restriction on the maximum benefit gained from getting Best Odds Guaranteed?  💰  - 7 have no restrictions
  • ⏰💲 And what is the earliest time Best Odds Guaranteed applies on prices 💲 - Just 4 offer BOG before 7am

**Some bookmakers have no restriction in applying Best Odds Guaranteed to doubles, trebles and accumulators, but full cover bets like Lucky 15, 31, 63 etc may be omitted. Check the full terms and conditions

Best Odds Guaranteed Promotions Research Data

All 27 bookmakers offering Best Odds Guaranteed do so on UK racing, and Just William Hill and BetDaq omit Irish racing, but things start to fall off as we look deeper into the offers.

Betting Sites with Best Odds Guaranteed for Greyhounds

In recent years, this advantageous scheme has traversed beyond the scope of horse racing and has been incorporated into greyhound racing as well, albeit only with a limited number of betting sites. With the thrilling, fast-paced environment of greyhound racing, the chance for odds to vary can also be high. As such, the consolations of a Best Odds Guaranteed policy can offer significant profits to bettors in this field too.

BOOKIE Greyhounds? Multiples BOG Rating/50 Maximum Benefit per Day
bet365 🐕 33 No Restriction Stated
BetVictor 🐕 32 £25,000.00
Parimatch 🐕 32 £25,000.00
Talksportbet 🐕 32 £25,000.00
BetGoodwin 🐕 31 £1,000.00
Star Sports 🐕 29 £1,000.00
BetUK 🐕 28 £10,000.00
FAFABet 🐕 28 £250.00

To put it simply, the extension of the Best Odds Guaranteed concept to greyhound racing implies that bettors now have yet another avenue to potentially enhance their betting profits.

Greyhound BOG is not Common

🔄 Changes in the betting world! 🏇✨ BOG, initially designed for horse racing, now extends to greyhound racing on some sites 🐕🚀 With these races' exciting pace 🏁, odds can vary a lot 💣 BOG gives the opportunity for bigger wins 💰💹

Which Bookies Allow Best Odds Guaranteed in Multiple Bets

Full-cover bets, such as Lucky 15, Lucky 31, and Lucky 63 bets, are often excluded from the Best Odds Guaranteed policy. Despite the exclusion of full cover bets, the combination of Best Odds Guaranteed with multiple bets that the bookies below allow can significantly enhance the potential returns from betting. If the starting price of one or more of your selections in a multiple bet is greater than the price you initially took, a BOG policy ensures that the winning bet will be settled at the greater odds, combine a few of these and the returns can change significantly in our favour.

BOOKIE Multiples BOG Rating/50 Time? Maximum Benefit per Day
VBet 35 Day of Race No Restriction Stated
BetVictor 32 9.00 AM £25,000.00
Parimatch 32 9.00 AM £25,000.00
Talksportbet 32 9.00 AM £25,000.00
Netbet 32 9.00 AM No Restriction Stated
BetGoodwin 31 7.00 AM £1,000.00
Virginbet 31 10.00 AM £50,000.00
Star Sports 29 9.00 AM £1,000.00
BetUK 28 11.00 AM £10,000.00

BOG on Multiples Can Be Amazing

💣 BOG often sidesteps full cover bets like Lucky 15, 31 & 63. 😱 But head's up! 🎉 Merging BOG with multiples 🏇🔥 can turbo-charge your potential gains. 💰📈. Win on higher odds = bigger payday! 💎🎰 But be warned, not all bookies play the same game with multiples. 🕵️‍♀️👀

What is the Effect of Best Odds Guaranteed on Multiples?

Witnessed the power of BOG in real action on 21/06/18, with horse racing treble 🏇👀. BOG bookie offered significantly larger prices (Table Below). All three horses drifted to bigger SP - the outcome? A 4x bigger return compared to a non-BOG bookie when applied to Multiple bets💰🎯

If you like betting multiples on horse racing, it is important to note that some bookmakers do not include BOG on some bets including multiples and perms. Some bookmakers say they do not apply BEST ODDS GUARANTEED to Lucky 15, 31 & 63's but it may be that doubles and trebles are fine.

This makes choosing your bookmaker even more important, as you will see from the large difference Best Odds Guaranteed can make on multiples. If we take a winning treble from horse racing on, using a BOG bookie and a non-BOG bookie. You can see the three bigger prices from the BOG bookie in the right-hand column.

If we take a winning treble from horse racing on Thursday 21/06/18, using a BOG bookie and a non-BOG bookie. You can see the three bigger prices from theBest Odds Guaranteed bookie in the right-hand column. 

Non BOG BookieBOG Bookie% Better

We have used an extreme best odds guarantee example above, but it shows just how quickly things can mount up if you have taken three horses all of which drift from the price you take to a bigger SP.

The main point is that you can see that all three have returned a bigger price than that taken, but when combined, add up to a return 4x bigger than if betting with a bookmaker that doesn't apply Best Odds Guaranteed to Multiple bets.

Types Of Horse Racing Bet

Types Of Horse Racing Bet

Best Odds Guarantee from What Time?

The earlier bets can be placed with the assurance of Best Odds Guaranteed the better so far as OLBG users are concerned; it is one of the questions we get asked all the time and why we weight early offers so highly in this research

BOOKIE Midnight 07:00 08:00 09:00 10:00
BetDaq Sportsbook

Best Odds Guarantee Maximum Benefit Restrictions

Imagine getting a big win with a huge drifter with Best Odds Guaranteed in a multiple and then finding out you will not be paid because of a maximum benefit restriction in the terms and conditions!

We have read them all and provide this information to help you choose a bookmaker that does not restrict winnings or Cap the winnings very low. 

The lowest restriction we found was £250 - Imagine that! The table below offers the information on all bookies offering Best Odds Guaranteed and what, if any, restrictions are in place in the Ts and Cs

Maximum Benefit per Day CAP Score BOG Rating/50
VBet No Restriction Stated 10 35
bet365 No Restriction Stated 10 33
Netbet No Restriction Stated 10 32
888Sport No Restriction Stated 10 30
BetFred No Restriction Stated 10 28
BetWay No Restriction Stated 10 27
BetDaq Sportsbook No Restriction Stated 10 25
Virginbet £50,000.00 10 31
Coral £50,000.00 10 30

Best Odds On Horse Racing

While a bookmaker may offer the best odds guaranteed promotions, it matters not if they offer the bad odds in the first place. Combine with being able to get multiples on, and no maximum befit restriction and you have a very powerful promotion on your side. So bet365 has a strong case with their horseracing odds data from out Best Odds Comparison monthly tracking, as do BetVictor.

Best Odds Bookie Rank for Horse Racing

Data based on a daily snapshot of 888Sport, bet365, Betfair, BetVictor, Paddy Power, Betfred, Betway, Ladbrokes, Unibet & William Hill during December 2023

Odds were sampled for the Daily Racing market from all popular events where all bookies had odds available to determine if a bookmaker had outright or joint best odds.

More Best Odds Guaranteed Offers

Click any of these links to go directly to the full terms for these bookmaker Best Odds guaranteed offers on their betting apps.

What is Best Odds Guaranteed?

✔️ Best Odds Guaranteed is a promotion offered by more than 27 online bookmakers in the UK aimed at betting on horse racing and to a lesser extent greyhound racing whereby if you take an early price on a selection and the industry-led starting price is different, you are paid profits based on whichever odds were larger. BOG as it is often referred is available on selection as early as the day before an event depending on the operator.

Best Odds Guaranteed, or BOG for short, is generally associated with horse racing, although it can be applied to greyhound racing, too. It’s a way of giving punters the best price before a race. 

You wont go wrong with Bet365.

They are excellent with their best odds guaranteed and they always have great promotions

For example, if four hours before a race you bet on a horse to win at odds of 3/1, but by the time the race goes off the starting price (S/P) has gone out to 7/1, a bookmaker will give you the S/P odds; they have guaranteed you the best odds. For punters, it’s definitely worth taking into account when placing bets.

It’s on thing to have a horse go from 3/1 to 7/1, but imagine you’re taking longer punts? It could be the difference between 20/1 and then a starting price of 40/1 – that’s a big swing in potential profit, hence the importance placed on BOG by bettors.

Best Odds Guaranteed Example

Imagine you and your friend have backed the same horse at 11.00 AM from the same racing tips.

How You can Win More with Best Odds Guaranteed

Handing a bet with a BOG bookie vs. a non-BOG one. 🏇⚖️ We both back a horse for £10 at 1/1 in the AM, it triumphs at 5/2 in the PM. 🕰️💥 I bag £25 thanks to my BOG advantage 🎯💰 You only pocket £10 without BOG. 😔👛 That's what I call a winning strategy! 🥇💥

NON-BOG Bookie
BOG Bookie


Benefits of Best Odds Guaranteed

📉🛡️ Reduced Risk

If you’re a punter who likes to get your bet in early, maximising value, you are always at th risk of the odds coming out and greater returns if you do indeed win. Best Odds Guaranteed means that you never have to worry about that. There’s no risk of that happening.

💁‍♂️ 👌 Convenience

There’s less clock watching, or line shopping, or checking different apps. You’ve got your BOG secured, and now you don’t have to worry about potentially losing value later in the day.

📈💰 Increased Value

Essentially, you are getting the best value for your bet possible. You are also getting the maximum profit available on the day from that same bet. If the starting price odds are longer than at the time you placed that bet, then you’ll have that applied to your bet when it’s settled, if they come in it doesn’t matter because you’ve already locked it in. It’s the best of both worlds.

Best Odds Guaranteed Betting Strategy

You may be wondering if there is a betting strategy that can be used by utilising the best odds guaranteed offers from bookmakers.

The answer is most certainly yes, but it can come with its downfalls. Particularly if you are constantly using the same Best Odds Guaranteed bookmaker for your strategy.

This activity would be clocked pretty quickly, and you could find your account being restricted with eligibility for Best Odds Guaranteed promotions being removed, or worse still, your account being closed.

We have a dedicated article with advice on how to prevent your account being closed or restricted if you are looking into best odds guaranteed betting strategies.

Bookmaker Restrictions

Bookmaker Restrictions

What our Members Say About Best Odds Guaranteed

You wont go wrong with Bet365.

They are excellent with their best odds guaranteed and they always have great promotions

I just tend to stick with Bet365 nowadays

Bet365 are the way to go for sports betting though.. they price up group races the night before so you don't have to wait till 10.00am the next day to take the price etc

With so many bookmakers offering Best Odds Guaranteed these days every punter should be beating the market

Bet with bookmakers offering BOG if they are top odds for your choices and you have a better chance of making things pay in the long run.


Best Odds Guaranteed FAQs [UK]

  • 🙋 How do you get the best odds guaranteed?

    Given that you are probaby referring to the best odds guaranteed promotions that many online bookmakers operate, then you need only use one bookmaker to ensure you get the promotion. Of course, if you are really shrewd you will be able to scan every single bookmaker for the best odds before placing your bet thus enhancing the chance you get the best odds every time. This isn't really a viable exercise given the time it would take, which is why using one of the best bookmakers for best odds guaranteed is your best bet.

  • 🙋 Do bet365 do best odds guaranteed?

    At the time of writing, bet365 are one of the leading online bookmakers that offer best odds guaranteed within their standing promotions. This offer can change at any time, so we recommend checking either our article on 23 best odds guaranteed bookmakers or the bet365 bookmaker review we have on site.

  • 🙋 Is BOG the same as best odds guaranteed?

    BOG is simply an abbreviation of Best Odds Guaranteed suing the first letter of each word. You will often hear BOG used as a word rather than the full title, and especially in written form. Rest assured, b.O.G means the same as best odds guaranteed in almost all cases.

  • 🙋 Which online bookmakers do best odds guaranteed?

    There are over 20 UK online bookmakers offering the best odds guaranteed at the time of writing. Some offer BOG for all bets placed at any time, but others have time restrictions such as after 9am on the day of racing, or later still, perhaps midday. Depending on when you normally place your bets this is something to take into consideration. There is more information on what time these offers are valid from higher up this page.

Who Created this Article

Our team of betting experts have collectively contributed to bringing you the most comprehensive and reliable information on the best Best Odds Guaranteed sites. First, we have Nigel Skinner and Dan Tracey who undertook the mammoth task of collecting and comparing data across all the different online bookmakers. Next, we have Luke Bradshaw Lee, who expertly crafted the content on our page and curated the final shortlist of recommended betting sites. Finally, we have Steve Madgwick, OLBG's Editor-in-Chief, who fact-checked and ensured the accuracy and credibility of our content before publication. With their combined knowledge and expertise, we can guarantee you'll find the Best Odds Guaranteed betting sites with our team's recommendations.

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