I've spent over 20 years inside the betting industry. I'll guide you to avoid the hype, ignore the noise, and steer clear of the common pitfalls that catch out everyday punters.
The Ultimate Guide to Best Odds Guaranteed Sites in the UK
After extensive research, we’ve compared all UK bookmakers to uncover who offers BOG, at what times, on which races, and under what conditions
Punters seek value and profit by betting at horse racing bookies and greyhounds betting sites. Best Odds Guaranteed locks in value, making shopping around crucial when backing your horse racing tips, given market shifts.
27 bookmakers offer Best Odds Guaranteed
Top 3 BOG bookies:
Horse racing and greyhounds
List of Best Odds Guaranteed Bookmakers and Timings
These top bookies offer Best Odds Guaranteed when betting on horse racing any time on the day of the race, while CopyBet offers it from the moment a race is priced up (as good as you can possibly get from UK bookmakers) as long as they have odds available.
| Betting Site | BOG Rating/50 | Horses UK | Horses IE | Greyhounds | Multiples | Time? | Maximum Benefit per Day |
|---|---|---|---|---|---|---|---|
| CopyBet | 36 | ✅ | ✅ | ✅ | From priced up | No Restriction Stated | |
| bet365 | 33 | ✅ | ✅ | ✅ | 8.00 AM | No Restriction Stated | |
| BetVictor | 32 | ✅ | ✅ | ✅ | ✅ | 9.00 AM | £25,000.00 |
| talkSPORT BET | 32 | ✅ | ✅ | ✅ | ✅ | 9.00 AM | £25,000.00 |
| Virginbet | 31 | ✅ | ✅ | ✅ | 10.00 AM | £50,000.00 | |
| 888Sport | 30 | ✅ | ✅ | Day Of The Race | No Restriction Stated | ||
| Coral | 30 | ✅ | ✅ | Day Of The Race | £50,000.00 | ||
| BetGoodwin | 28 | ✅ | ✅ | ✅ | ✅ | 10.00 AM | £1,000.00 |
| BetUK | 28 | ✅ | ✅ | ✅ | ✅ | 11.00 AM | £10,000.00 |
| FAFABet | 28 | ✅ | ✅ | ✅ | ✅ | 8.30 AM | £250.00 |
| BetFred | 28 | ✅ | ✅ | 8.00 AM | No Restriction Stated |
Top 10 Betting Sites for Best Odds Guaranteed
These are the country's top ten bookmakers for Best Odds Guaranteed promotions for horse racing and greyhound racing. We’ve considered timings, markets, multiples, CAPs, restrictions and more, so let’s get started.
1. CopyBet Best Odds Guaranteed
The clear winner when it comes to Best Odds Guaranteed in the UK is CopyBet. There is one tiny blot on their terms, and that's no BOG on greyhounds, but the rest of their offering is exceptional. Not only can you get BOG on all UK and Irish races, there is no restriction or cap on winnings and you punters will get it in multiples, too (patents, trixies, Lucky15s and so on). The best thing, however, on top of all that, is that you can get the best odds from the moment that they price up the race, that means even the day before – that's something that no other bookmaker in the UK offers.
2. bet365 Best Odds Guaranteed
Coming in a close second, with an excellent service offered, is bet365. This heavyweight’s offering is a little different. They still have zero restrictions on capped benefits, and they offer Best Odds Guaranteed on greyhounds, as well as racing. However, adding selections into multiples isn’t available, and they don't have midnight timings, with their own BOG available from 8am.
3. BetVictor Best Odds Guaranteed
Our following three bookmakers in the list are nearly identical based on our BOG research and can barely be split, but BetVictor’s interface and usability give it the nose. They offer Best Odds Guaranteed on UK horses, Irish horses, and greyhounds, which can be used in multiples. What separates them from the top two, however, is the BOG being available from 9 am (later than the top two) and a £25,000 cap on benefits.
4. talkSPORT BET Best Odds Guaranteed
And rounding off this little trio of excellent UK bookmakers, just off the top two, for Best Odds Guaranteed, is talkSPORT BET. Still relatively new to the industry, they are making up for lost time with a, quite frankly, brilliant sportsbook on their hands. As with Parimatch and BetVictor, expect to see Best Odds Guaranteed on horse racing on both sides of the Irish Sea and greyhounds, with a £25,000 cap and all available from 9 am.
5. VirginBet Best Odds Guaranteed
We’d like to see a few things from VirginBet that they don’t offer. For a start, they don’t offer Best Odds Guaranteed on greyhounds (they do on UK and Irish racing), and the timing cut off is only 10am which isn’t ideal. That said, the limit that they put on maximum benefits from the offer is an enormous £50,000. Aside from those that offer no limit, it is a fantastic part of VirginBet’s Best Odds Guaranteed offering.
6. 888Sport Best Odds Guaranteed
888Sport and Coral (below) offer Best Odds Guaranteed on race day anytime. If you place a bet at 2 am, and those odds go way out by the time you get to the race, 888Sport will give you that starting price. It’s a standout part of their service. They also have no cap on benefits, another excellent feature. No Best Odds Guaranteed on greyhounds and no option to add to multiples stops it from being higher on this list.
7. Coral Best Odds Guaranteed
Coral's Best Odds Guaranteed is similar to VirginBet – the same £50,000 limit and markets offered. The benefit of Coral, however, is that their BOGs are for the entire day, like 888Sport, so they have no cut-off in the morning. So why not put them above VirginBet in the rankings? Well, there is no option to add said bets to multiples. Either way, BOG any time on the race day is brilliant.
8. BetGoodwin Best Odds Guaranteed
Aside from the low restriction on benefits – just £1,000 – BetGoodwin’s Best Odds Guaranteed offering is outstanding. Irish and UK horse racing is covered, as is greyhound racing, and all can be put into multiples. On top of that, while they don't have a 7am cutoff, it’s still better than plenty of other UK bookmakers.
9. BetUK Best Odds Guaranteed
At BetUK you get all the races and meets – UK and Irish racing, greyhounds, and multiples – all covered as part of their BOG, which is fantastic. What means it only makes it in at no.10 and no higher is the fact that you can only get the best odds from 11:00am. That said, the cap is limited to £10,000, which is pretty good overall.
10. FAFABet Best Odds Guaranteed
FAFABet and BetUK both score the same overall, so although they rank one place below, that's down to our own preference, because it actually depends on what you're after in terms of BOG. They offer exactly the same when it comes to UK and Irish races, greyhound and multiples. Te difference between the two is that at FAFABet you can get BOG from earlier – 8:30am to be precise – instead of BetUK's 11am. That's obviously better, but their cap is set at £250, considerably less than BetUK.
Sign up to the best bookies for Best Odds Guaranteed
- Min Deposit £10
- Min Odds 1.9
- Offer amount £20
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Best Odds Guaranteed on Horse Racing!
Take a price on your selection and if the SP is bigger bet365 will pay you at the bigger odds. Only bets placed from 08:00 UK Time on the day of the race will qualify for Best Odds Guaranteed. Available on Horse Racing. Applies to bets placed on Win and Each-Way Fixed Odds markets only. All racing in Australia, New Zealand, Japan, South Korea, Singapore and Hong Kong is excluded. Bet restrictions and T&Cs apply. New and eligible customers only.
SEE OFFER#ad. 18 , gambleaware.org, T&Cs Apply
Best Odds Guaranteed
Take the Early or Board Price and BetVictor will pay out at the Starting Price (SP) if it's bigger, guaranteed. Applies to all UK & Irish horse racing. Live in-play bets, antepost bets, and Extra Markets or Match bets do not count. Maximum bonus £/€25,000 per day.
SEE OFFER#ad. 18 , gambleaware.org, T&Cs Apply
- Min Deposit £5
- Min Odds 2
- Offer amount £30
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- Min Deposit £10
- Min Odds 2
- Offer amount £22.50
#ad. 18+, gambleaware.org, T&Cs Apply
- Min Deposit £10
- Min Odds 1.5
- Offer amount £30
#ad. 18+, gambleaware.org, T&Cs Apply
- Min Deposit £5
- Min Odds 1.5
- Offer amount £20
#ad. 18+, gambleaware.org, T&Cs Apply
- Min Deposit £10
- Min Odds 2.1
- Offer amount £10
#ad. 18+, gambleaware.org, T&Cs Apply
- Min Deposit £10
- Min Odds 1.8
- Offer amount £30
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Summary of the Top 10 BOG Bookies
How We Chose the Best BOG Bookies in the UK
We didn't cut corners trying to find which of the 27 bookmakers offering Best Odds Guaranteed have packaged the best deal. Hours of meticulous research went in, looking at 64 online bookmakers to find the 27 with the BOG Promotion.
From there, we wanted to find out what else was included beyond UK horse racing.
- 🇮🇪 Irish Horse racing 🏇 - Only BetDaq and William Hill didn't offer
- 🐕 Greyhounds 💨 - Just 8/27 offers Best Odds Guaranteed on Greyhound
- 🧮 Does Best Odds Guaranteed apply in Multiples ✅ - Over half of the bookies allow the benefit of BOG in Multiples**
- 🔐 Is there a restriction on the maximum benefit gained from getting Best Odds Guaranteed? 💰 - 7 have no restrictions
- ⏰💲 And what is the earliest time Best Odds Guaranteed applies on prices 💲 - Just 4 offer BOG before 7am
**Some bookmakers have no restriction in applying Best Odds Guaranteed to doubles, trebles and accumulators, but full cover bets like Lucky 15, 31, 63 etc may be omitted. Check the full terms and conditions
Best Odds Guaranteed Promotions Research Data
All bookmakers offering Best Odds Guaranteed do so on UK racing, and Just William Hill and BetDaq omit Irish racing, but things start to fall off as we look deeper into the offers.
Betting Sites with Best Odds Guaranteed for Greyhounds
In recent years, this advantageous scheme has traversed beyond the scope of horse racing and has been incorporated into greyhound racing as well, albeit only with a limited number of betting sites. With the thrilling, fast-paced environment of greyhound racing, the chance for odds to vary can also be high. As such, the consolations of a Best Odds Guaranteed policy can offer significant profits to bettors in this field too.
| BOOKIE | Greyhounds? | Multiples | BOG Rating/50 | Maximum Benefit per Day |
|---|---|---|---|---|
| bet365 | 🐕 | ❌ | 33 | No Restriction Stated |
| BetVictor | 🐕 | ✅ | 32 | £25,000.00 |
| Parimatch | 🐕 | ✅ | 32 | £25,000.00 |
| Talksportbet | 🐕 | ✅ | 32 | £25,000.00 |
| BetGoodwin | 🐕 | ✅ | 31 | £1,000.00 |
| Star Sports | 🐕 | ✅ | 29 | £1,000.00 |
| BetUK | 🐕 | ✅ | 28 | £10,000.00 |
| FAFABet | 🐕 | ✅ | 28 | £250.00 |
To put it simply, the extension of the Best Odds Guaranteed concept to greyhound racing implies that bettors now have yet another avenue to potentially enhance their betting profits.
Greyhound BOG is not Common
Which Bookies Allow Best Odds Guaranteed in Multiple Bets
Full-cover bets, such as Lucky 15, Lucky 31, and Lucky 63 bets, are often excluded from the Best Odds Guaranteed policy. Despite the exclusion of full cover bets, the combination of Best Odds Guaranteed with multiple bets that the bookies below allow can significantly enhance the potential returns from betting. If the starting price of one or more of your selections in a multiple bet is greater than the price you initially took, a BOG policy ensures that the winning bet will be settled at the greater odds, combine a few of these and the returns can change significantly in our favour.
| BOOKIE | Multiples | BOG Rating/50 | Time? | Maximum Benefit per Day |
|---|---|---|---|---|
| BetVictor | ✅ | 32 | 9.00 AM | £25,000.00 |
| Parimatch | ✅ | 32 | 9.00 AM | £25,000.00 |
| Talksportbet | ✅ | 32 | 9.00 AM | £25,000.00 |
| Netbet | ✅ | 32 | 9.00 AM | No Restriction Stated |
| BetGoodwin | ✅ | 31 | 7.00 AM | £1,000.00 |
| Virginbet | ✅ | 31 | 10.00 AM | £50,000.00 |
| Star Sports | ✅ | 29 | 9.00 AM | £1,000.00 |
| BetUK | ✅ | 28 | 11.00 AM | £10,000.00 |
| FAFABet | ✅ | 28 | 8.30 AM | £250.00 |
| SportingBet | ✅ | 26 | 8.00 AM | £20,000.00 |
| Ladbrokes | ✅ | 25 | 8.00 AM | £2,500.00 |
| Paddy Power | ✅ | 25 | 8.00 AM | £1,000.00 |
| QuinnBet | ✅ | 23 | 8.30 AM | £250.00 |
| The Pools | ✅ | 22 | 10.00 AM | £500.00 |
| William Hill | ✅ | 21 | 10.00 AM | £25,000.00 |
BOG on Multiples Can Be Amazing
What is the Effect of Best Odds Guaranteed on Multiples?
If you like betting multiples on horse racing, it is important to note that some bookmakers do not include BOG on some bets including multiples and perms. Some bookmakers say they do not apply BEST ODDS GUARANTEED to Lucky 15, 31 & 63's but it may be that doubles and trebles are fine.
This makes choosing your bookmaker even more important, as you will see from the large difference Best Odds Guaranteed can make on multiples. If we take a winning treble from horse racing on, using a BOG bookie and a non-BOG bookie. You can see the three bigger prices from the BOG bookie in the right-hand column.
If we take a winning treble from horse racing on Thursday 21/06/18, using a BOG bookie and a non-BOG bookie. You can see the three bigger prices from theBest Odds Guaranteed bookie in the right-hand column.
Horse | Non BOG Bookie | BOG Bookie | % Better |
|---|---|---|---|
| Snax | 13/2 | 16/1 | 126% |
| Sanam | 7/4 | 11/4 | 36% |
Alfarris | 5/2 | 7/2 | 28% |
| Payout | £142.38 | £571.75 | 301% |
We have used an extreme best odds guarantee example above, but it shows just how quickly things can mount up if you have taken three horses all of which drift from the price you take to a bigger SP.
The main point is that you can see that all three have returned a bigger price than that taken, but when combined, add up to a return 4x bigger than if betting with a bookmaker that doesn't apply Best Odds Guaranteed to Multiple bets.
Types Of Horse Racing Bet
Best Odds Guarantee from What Time?
The earlier bets can be placed with the assurance of Best Odds Guaranteed the better so far as OLBG users are concerned; it is one of the questions we get asked all the time and why we weight early offers so highly in this research
| BOOKIE | Midnight | 07:00 | 08:00 | 09:00 | 10:00 |
|---|---|---|---|---|---|
| Coral | ✅ | ✅ | ✅ | ✅ | ✅ |
| 888Sport | ✅ | ✅ | ✅ | ✅ | ✅ |
| BetDaq Sportsbook | ✅ | ✅ | ✅ | ✅ | ✅ |
| BetGoodwin | ❌ | ✅ | ✅ | ✅ | ✅ |
| bet365 | ❌ | ❌ | ✅ | ✅ | ✅ |
| BetFred | ❌ | ❌ | ✅ | ✅ | ✅ |
| SportingBet | ❌ | ❌ | ✅ | ✅ | ✅ |
| Ladbrokes | ❌ | ❌ | ✅ | ✅ | ✅ |
| Paddy Power | ❌ | ❌ | ✅ | ✅ | ✅ |
| Unibet | ❌ | ❌ | ✅ | ✅ | ✅ |
| BWin | ❌ | ❌ | ✅ | ✅ | ✅ |
| Betfair | ❌ | ❌ | ✅ | ✅ | ✅ |
| Boylesports | ❌ | ❌ | ✅ | ✅ | ✅ |
| BetVictor | ❌ | ❌ | ❌ | ✅ | ✅ |
| Parimatch | ❌ | ❌ | ❌ | ✅ | ✅ |
| Talksportbet | ❌ | ❌ | ❌ | ✅ | ✅ |
| Star Sports | ❌ | ❌ | ❌ | ✅ | ✅ |
| FAFABet | ❌ | ❌ | ❌ | ✅ | ✅ |
| Netbet | ❌ | ❌ | ❌ | ✅ | ✅ |
| BetWay | ❌ | ❌ | ❌ | ✅ | ✅ |
| SKYBET | ❌ | ❌ | ❌ | ✅ | ✅ |
| QuinnBet | ❌ | ❌ | ❌ | ✅ | ✅ |
| Virginbet | ❌ | ❌ | ❌ | ❌ | ✅ |
| The Pools | ❌ | ❌ | ❌ | ❌ | ✅ |
| William Hill | ❌ | ❌ | ❌ | ❌ | ✅ |
| BetUK | ❌ | ❌ | ❌ | ❌ | ✅ |
Best Odds Guarantee Maximum Benefit Restrictions
Imagine getting a big win with a huge drifter with Best Odds Guaranteed in a multiple and then finding out you will not be paid because of a maximum benefit restriction in the terms and conditions!
We have read them all and provide this information to help you choose a bookmaker that does not restrict winnings or Cap the winnings very low.
The lowest restriction we found was £250 - Imagine that! The table below offers the information on all bookies offering Best Odds Guaranteed and what, if any, restrictions are in place in the Ts and Cs
| Maximum Benefit per Day | CAP Score | BOG Rating/50 | |
|---|---|---|---|
| bet365 | No Restriction Stated | 10 | 33 |
| Netbet | No Restriction Stated | 10 | 32 |
| 888Sport | No Restriction Stated | 10 | 30 |
| BetFred | No Restriction Stated | 10 | 28 |
| BetWay | No Restriction Stated | 10 | 27 |
| BetDaq Sportsbook | No Restriction Stated | 10 | 25 |
| Virginbet | £50,000.00 | 10 | 31 |
| Coral | £50,000.00 | 10 | 30 |
| SKYBET | £50,000.00 | 10 | 27 |
| BetVictor | £25,000.00 | 5 | 32 |
| Parimatch | £25,000.00 | 5 | 32 |
| Talksportbet | £25,000.00 | 5 | 32 |
| Unibet | £25,000.00 | 5 | 23 |
| William Hill | £25,000.00 | 5 | 21 |
| SportingBet | £20,000.00 | 3 | 26 |
| BWin | £20,000.00 | 3 | 21 |
| BetUK | £10,000.00 | 3 | 28 |
| Ladbrokes | £2,500.00 | 2 | 25 |
| BetGoodwin | £1,000.00 | 2 | 31 |
| Star Sports | £1,000.00 | 2 | 29 |
| Paddy Power | £1,000.00 | 2 | 25 |
| Betfair | £1,000.00 | 2 | 20 |
| Boylesports | £1,000.00 | 2 | 20 |
| The Pools | £500.00 | 1 | 22 |
| FAFABet | £250.00 | 1 | 28 |
| QuinnBet | £250.00 | 1 | 23 |
Best Odds On Horse Racing
While a bookmaker may offer the best odds guaranteed promotions, it matters not if they offer the bad odds in the first place. Combine with being able to get multiples on, and no maximum befit restriction and you have a very powerful promotion on your side. So bet365 has a strong case with their horseracing odds data from out Best Odds Comparison monthly tracking, as do BetVictor.
Best Odds on Horse Racing
Check out the Best odds for Other Sports too
More Best Odds Guaranteed Offers
Click any of these links to go directly to the full terms for these bookmaker Best Odds guaranteed offers on their betting apps.
Best Odds Guaranteed on Horse Racing!
Take a price on your selection and if the SP is bigger bet365 will pay you at the bigger odds. Only bets placed from 08:00 UK Time on the day of the race will qualify for Best Odds Guaranteed. Available on Horse Racing. Applies to bets placed on Win and Each-Way Fixed Odds markets only. All racing in Australia, New Zealand, Japan, South Korea, Singapore and Hong Kong is excluded. Bet restrictions and T&Cs apply. New and eligible customers only.
SEE OFFER#ad. 18 , gambleaware.org, T&Cs Apply
Best Odds Guaranteed - Greyhounds
Best Odds Guaranteed Greyhounds. Take a price on your selection and if the SP is bigger bet365 will pay you at the bigger odds. Available on Greyhounds. Applies to bets placed on Win and Each-Way Fixed Odds markets only. Australasian Racing is excluded. Bet restrictions and T&Cs apply. New and eligible customers only.
SEE OFFER#ad. 18 , gambleaware.org, T&Cs Apply
Best Odds Guaranteed
Take the Early or Board Price and BetVictor will pay out at the Starting Price (SP) if it's bigger, guaranteed. Applies to all UK & Irish horse racing. Live in-play bets, antepost bets, and Extra Markets or Match bets do not count. Maximum bonus £/€25,000 per day.
SEE OFFER#ad. 18 , gambleaware.org, T&Cs Apply
Best Odds Guaranteed on all UK and IRE racing!
Available daily on all UK and Ireland horse racing bets, from when your bet is placed. Applies to single and multiple bets placed at early prices and up to twenty five thousand pounds (£25,000.00) per customer per day. The offer is not available on board prices, ante-post, non-runner no bet, tote/ pari-mutuel (bets and dividends), not to win, enhanced win, cover bets and in-play bets.
SEE OFFER#ad. 18 , gambleaware.org, T&Cs Apply
Best Odds Guaranteed
Back a horse in any UK or Irish race after 8am on the day of the race and if the Starting Price of your selection is bigger than the price taken, you’ll get paid at the bigger price! Doesn’t apply to bets placed with free bets, specials markets, ante-post, Tote or Lucky 15s, 31s and 63s bets. Available on bets placed after 08:00 on the day of the race.
SEE OFFER#ad. 18 , gambleaware.org, T&Cs Apply
What is Best Odds Guaranteed?
✔️ Best Odds Guaranteed is a promotion offered by more than 27 online bookmakers in the UK aimed at betting on horse racing and to a lesser extent greyhound racing whereby if you take an early price on a selection and the industry-led starting price is different, you are paid profits based on whichever odds were larger. BOG as it is often referred is available on selection as early as the day before an event depending on the operator.
Best Odds Guaranteed, or BOG for short, is generally associated with horse racing, although it can be applied to greyhound racing, too. It’s a way of giving punters the best price before a race.
You wont go wrong with Bet365.
For example, if four hours before a race you bet on a horse to win at odds of 3/1, but by the time the race goes off the starting price (S/P) has gone out to 7/1, a bookmaker will give you the S/P odds; they have guaranteed you the best odds. For punters, it’s definitely worth taking into account when placing bets.
It’s on thing to have a horse go from 3/1 to 7/1, but imagine you’re taking longer punts? It could be the difference between 20/1 and then a starting price of 40/1 – that’s a big swing in potential profit, hence the importance placed on BOG by bettors.
Best Odds Guaranteed Example
Imagine you and your friend have backed the same horse at 11.00 AM from the same racing tips.
How You can Win More with Best Odds Guaranteed
| NON-BOG Bookie | BOG Bookie | |
|---|---|---|
| 1/1 | 5/2 | |
| Profit | £10 | £25 |
Benefits of Best Odds Guaranteed
📉🛡️ Reduced Risk
If you’re a punter who likes to get your bet in early, maximising value, you are always at th risk of the odds coming out and greater returns if you do indeed win. Best Odds Guaranteed means that you never have to worry about that. There’s no risk of that happening.
💁♂️ 👌 Convenience
There’s less clock watching, or line shopping, or checking different apps. You’ve got your BOG secured, and now you don’t have to worry about potentially losing value later in the day.
📈💰 Increased Value
Essentially, you are getting the best value for your bet possible. You are also getting the maximum profit available on the day from that same bet. If the starting price odds are longer than at the time you placed that bet, then you’ll have that applied to your bet when it’s settled, if they come in it doesn’t matter because you’ve already locked it in. It’s the best of both worlds.
Best Odds Guaranteed Betting Strategy
You may be wondering if there is a betting strategy that can be used by utilising the best odds guaranteed offers from bookmakers.
Can I Use BOG in my Betting Strategy?
How to stop your account being restricted
The answer is most certainly yes, but it can come with its downfalls. Particularly if you are constantly using the same Best Odds Guaranteed bookmaker for your strategy.
This activity would be clocked pretty quickly, and you could find your account being restricted with eligibility for Best Odds Guaranteed promotions being removed, or worse still, your account being closed.
We have a dedicated article with advice on how to prevent your account being closed or restricted if you are looking into best odds guaranteed betting strategies.
