The Best Betting Sites for Daily Horse Racing - 11 KEY FACTORS EXAMINED

Who offers the best odds on horse racing, the best sign up offers, the best horse racing promotions, or the widest range of events to bet on. 

This guide is updated monthly to ensure you have the information to choose the best bookmaker for horse racing based on your specific interest.

Bet365 have come out at the top or joint top for the following factors analysed below

• Rewards for Picking Winners 
• Most Betting Markets 
• Most ante-post Markets 
• Early, Overnight odds availability 
• Best Odds guaranteed [BOG] 
• Extra places in big races 
• Live Horse Racing Streaming 
• Betting on Tote available 

Want to know who is the best bookmaker for Horse racing odds each month?

There are many ways to collect data and compare odds, but we have come up with a solution, to provide you with the best odds bookmaker for horse racing every month. 

Make sure you check out this page at the start of every month and find out which bookmaker you should be betting with on horse racing

One way of finding out who has the best odds for a particular race is to go to an odds comparison website, choose horse racing, choose the meeting, choose the race, and choose the runner.

That's a pretty drawn out exercise, and even then you will get results for perhaps dozen or more bookmakers, some of which you may not have accounts with or even want accounts with

Making Horse Racing Odds Comparison easy!

Well, never fear, OLBG are here with a solution to that.

If you only bet on horse racing, and you only want one betting app on you phone, then you want an account with the bookmaker that sits the top of our list.

Every day we collect horse racing odds data, and on each and every occasion find who is top, or joint top best odds.

We then display in the chart above how often a bookmaker has provided the best price or joint best price each month

October 2018 Best Odds Bookie

In August and September BetVictor were clear best from bet365, the latter has made up some ground and just pipped their rival in September

We can not predict who will be offering the best odds during October, but we can tell you who had the best odds throughout September 2018, and coming top of the pile were Bet365 and  Betvictor

Betvictor Horse Racing odds along with Bet365 were either the best or joint best 61% of the time. 

Meaning if you had an account with betvictor for your horse racing betting, you would have got the best price possible 61 times across 100 bets.

Bet365 just shaded it, followed by Betfair, Paddy Power and Betway.

As you read this we are collecting the best horse racing odds for October and will publish them as soon as the month is over.

Will Bet Victor and Bet365 remain at the top, or will we be considering a new bookie to add to our portfolio?

Best Horse Racing Odds for 2018

As the year progresses, we will keep records of the best bookies for horse racing odds, and we should be able to narrow down a shortlist of perhaps, just 2 or 3 bookmakers to choose from, to ensure you are always getting the best horse racing odds available

So you can ensure to get the best price more often than not, by simply checking this page, rather than trawling around a horse racing odds comparison website

Best Bookmaker Guides

Check out our other guides where we have collected the best odds data for a range of sports and advise which bookmaker is best odds for football, tennis, basketball and more

There are many different bookie special offers there to tempt in the potential new customer or to keep existing customers active.

Everyone loves betting offers, but we would always advise only to take up opportunities of betting promotions if it fits into your normal betting activity.

You should never make a bet just to get an offer, enhanced odds, or bet365 free bet, if it is not an event you understand or an outcome you are confident will happen

Most betting promotions generally fall into just a few categories:

Enhanced Odds for New Customers

It is not unfamiliar to see ridiculously enhanced odds offers from some betting agencies to lure in new customers.

To take it to the extreme, offering odds of 50/1 for a fence to be jumped by any runner in the Grand National to maximum stakes of £1 is not beyond the realms of possibility these days. 

I'm sure I saw something like 50/1 for "no fallers at the first fence" in 2018.

Of course, for the brand new punter this looks attractive, [indeed it is], and with the bait well and truly taken, the bookmaker has a new account

A far more likely outcome than the silly example prior, but a clear tactic to gain customers prior to the biggest horse racing spectacle of the year.

Online Bookmakers that often offer enhanced odds for new accounts:

• Coral enhanced odds
• Paddy Power enhanced odds
• Betfair enhanced odds
• 888sport enhanced odds
• BetBright enhanced odds

Massive odds enhancements are usually reserved for those opening new accounts but several bookmakers regularly enhance the odds a relatively small amount on certain selections and we look at those next.

Enhanced Odds Promotions for Existing Customers

Some people love them, some people take them as a sign to stay away from the chosen runners.

Examples of enhanced odds for horse racing might be

• Happy hour, where board prices increase for a certain length of time on the morning of racing
• During big racing festivals, certain runners will be available as a double or bigger at slightly larger odds
• A jockey to ride a certain number of wins may be offered with enhanced odds

For existing customers, these enhancements are not as big as for new customers.

You may see 6/4 increased to 2/1, or 10/1 increased to 12/1 - Small percentage increases that you might even be able to find with another bookmaker or an exchange anyway

Moneyback specials

These tend to be very popular as they offer a risk-free bet. 

Typically money back is offered on a certain race if your selection finishes within a certain distance or within certain places of the winner or a winning favourite. 

If you are very lucky you'll find a money back special where all losing bets on a certain race are refunded.

Typical examples of bookie money back specials:

1. Moneyback if your selection finishes 2nd or 3rd in the Cheltenham Gold Cup. 
2. Moneyback if you finish 2nd to the favourite in the Sussex Stakes. 
3. Moneyback if your selection finishes within a length of the winner in the 2000 Guineas.

The amount of money returned is usually capped at around £50 (it can be much less depending on how likely you are to be refunded) 

Also be aware that the refund is usually bet credits rather than cash.

Bookmakers that often offer money back specials:

• Paddy Power
• Betfair 
• Ladbrokes 
• BetBright 
• Betway

Moneyback on Fallers

You can reduce the risk on your bets during the national hunt season by betting with bookies who offer refunds on bets when your horse falls. 

No bookmakers offer this on every race but some bookmakers often refund fallers on selected races or meetings.

Bookmakers that often offer money back on fallers:

• Ladbrokes 
• Paddy Power 
• BetVictor 

Both Paddy Power and BetVictor are currently offering Faller Insurance as a separate market on jumps races. 

You back the horse you fancy at reduced odds but get the added safety net that if the horse falls you will get your money back. 

This can offer much better value when the horse you like for a race has a great chance but can sometimes make jumping mistakes.

Rewards for Picking Winners

Some bookmakers will reward you for picking a winner in a particular race, usually with a free bet to the same stake on another selected race. 

The free bet amount is usually capped at £50 or less.

Bookmakers that often offer rewards for picking winners:

• Bet365 offer this concession on all ITV races when you back a winner over 4/1. The offer is also extended daily to some feature races that aren't on Channel 4. 
• Ladbrokes 
• Betfair

bet365 ITV Racing 4/1 Offer

Bet365's ITV 4/1+ offer can really help improve your profitability and comes highly recommended if you are betting on live racing.

Each time you bet on a winner at 4/1 or more on a televised race on ITV, bet365 will award you a free bet to the same stake on the next televised race. 

The offer applies only to the first bet you place on a race and must be a single bet to win or each way but can also include enhanced place terms markets too

Example:

1. You place a bet on the 1st ITV race of the day - Your bet £20 on Solid Suprise at odds of 5/1
2. Your selection wins and you have a return of £120
3. You are also awarded a £20 free bet on the next race

Keep picking winners at 4/1 or greater and Bet365 will keep giving you risk-free bets

In horse racing today, punters are no longer restricted to just backing win, each way, forecast or tricast these days. 

The bookies have lots of markets on each race and these markets are becoming increasingly popular. 

Outside of fixed odds, win/each way betting and forecasts and tricasts you can find these extra markets at the best online bookies.

Looking at horse racing today for types of bets bookmakers offer, the most on day to day racing then Bet365 with 9 markets on most races and William Hill with 8 markets on most races really stand out against the rest of the bookies who tend to offer just 3 or 4 markets on each race.

The markets on offer between Bet365 and William Hill are very similar but there are a couple of differences (as well as the fact that Bet365 has an extra market). 

It's certainly worth having an account with both bookmakers and comparing the odds on the markets you think you can profit from.

Betting Without the Favourite

This was first introduced on course by bookies when a race contained a very short priced favourite that ordinary punters would not be interested in betting on

For instance, when a horse is as short as 1/20, it would mean you would have to bet £20 to win just £1

As a result, punters would retire to the bar, not have a bet and bookmakers would do little business with the majority of people

This was overcome by taking the favourite out of the market, reforming the odds and offering prices on all but the most likely winner

Regardless of what the favourite in the race does, your bet is now for your selection to either win the race or finish second behind the favourite

Bookies offering Betting without the Favourite

bet365 - William Hill - Paddy Power - Ladbrokes - Bet Victor - Coral - Betfair Exchange - Betfair Sportsbook

This feature hs even been extended in some cases with many bookies offering Betting without the first 2 favourites. 

20/1 winning returns for finishing 6th!!

Here at OLBG we have one member who plays this bet each way, often looking for big priced outsiders in big fields where betting this option [to 4 places] can ensure a good return even if the runner finishes well beaten in 6th place.

It is not unknown for him to find a runner at 80/1 in this market, play each way and gain a return of 20/1 [1/4 odds] for finishing 6th

It's all about knowing how to play these markets!

Insurance Bets

Often referred to as Insure Bet or Cover Bet, this is a bet on a horse to win but if it fails to win but gets a place, you get your stake back

Many bookies offer insurance bets

You will be offered shorter betting odds about your horse winning the race but have the safety net that if they lose and finish in the places you at least don't lose your bet but get your stake refunded

Insurance betting is a bit of a take on each way betting but an alternative all the same.

If your selection finishes outside of your stated insured places you would lose your entire stake, just the same as each way betting.

Faller insurance

In National Hunt racing [over fences], often a faller insurance is offered too. Although often this is an existing promotion from certain bookmakers anyway. See above.

Bookies offering Insurance Betting

bet365 - William Hill - Paddy Power

Place Only Betting

Available with almost all online bookmakers, place only betting, is a very popular bet type these days for serious betting fans interested in making small gains over time.

It can be a low risk, low reward system to making profits slowly over time betting on horse racing.

A place only bet is the place part of an each way bet, in that you are betting not on your horse to win, but to finish within the official number of places available depending on racing rules. Usually 2, 3, or 4.

Some firms will offer extended place betting options where places can go to 5th, 6th or even further, where odds will be reflective of the greater chances.

By the same token, you can also bet on 2 places where normally there would be 4 available to gain higher odds

Which bookmakers offer Place only Betting?

...pretty much all of them

Match Betting in Horse Racing

Match betting in horse racing is when two horses from a larger field are picked and odds offered against one finishing in the best position.

Neither horse has to win the race in question, just gain a better finishing position than the other

Often the 2 horses will be chosen and the match offered, in some cases, you may be able to select your own match

Do not get match betting in horse racing mixed up with Matched Betting and No Risk Matched Betting.

The latter doesn't technically exist as there is always risk, and the former is about using bookmaker bonuses only for betting which has a very limited life and will result in your account being restricted or closed

How to reduce the risk of getting your betting account restricted or closed down

Which Bookmakers offer Match betting?

bet365 - William Hill - Paddy Power - Ladbrokes - Bet Victor - Coral - Betfair

Note that Tote betting markets are not included above, you can find out which bookies offer Tote betting further down this article.

The amount of ante-post horse racing markets offered by horse racing bookies will vary depending on the time of the year.

Generally, if a bookmaker offers more ante-post markets at one time of the year, they'll offer more than the competition for the rest of the year.

Near the start of the flat season in 2018 the most popular bookies offered this many ante-post betting markets on racing from the UK & Ireland and from around the world:

Bet365 - 77 ante-post markets - 37 from the UK and Ireland and 40 from the rest of the world.

Betfair - 61 ante-post markets - 44 markets from the UK and Ireland and 17 from the rest of the world.

Paddy Power - 52 ante-post markets - 44 from the UK and Ireland and 8 from the rest of the world.

BetVictor - 36 ante-post markets - 34 markets from the UK and Ireland and 2 from the rest of the world.

William Hill - 35 ante-post markets - 32 from the UK and Ireland and 3 from the rest of the world.

Ladbrokes - 26 ante-post markets - 22 from the UK and Ireland and 4 from the rest of the world.

Coral - 22 ante-post markets - 18 markets from the UK and Ireland and 4 from the rest of the world.

Overall Bet365 are the best bookmaker for offering horse racing ante-post odds with a total of 77 markets at the time of writing but they aren't necessarily the best if you are just betting on horse racing from the UK and Ireland. 

Those markets were covered in very similar depth by Betfair and Paddy Power who both offered 44 ante-post markets for UK and Irish racing.

If you are looking for tomorrows racing odds as early as possible, you will want to know which bookmakers offer early odds on horse racing.

Who gives you early odds for horse racing tomorrow?

You will be able to get your bets on many races from around 5pm the day before the race with several online bookmakers. 

This appeals to many punters as there can be bigger differences in the odds offered by each bookie when the market is first formed before the bookies tend to align their prices more with each other just before the race.

The amount of races priced up the day before by bookies varies from bookie to bookie, as do the times that the odds are released. 

Some bookmakers will offer horse racing odds on all of the next day's racing whilst others will only price up a few races - or even none at all. 

Bookies with Early Odds on Horse Racing

Bet365 - Paddy Power - Betfair - Betfred - BetVictor - Winner - Betway - Ladbrokes - William Hill - Coral

The very biggest races should be priced up by all bookmakers as soon as the final declarations are made.

Bet365, Paddy Power and Betfair are usually the first to price each up the day before and also offer the best selection of overnight early prices so it is always worth having an account with all three of those bookmakers.

BOG, short for Best Odds Guaranteed is the staple diet of online bookmakers horse racing promotions these days

Quite simply if you take the current price of your horse when placing your bet but the starting price [SP] is greater, you will be paid at the bigger odds!

The following bookmakers all offer best odds guaranteed on horse racing but the times from which it is offered do vary:

Best odds guaranteed on all racing

Bet365 offer BOG on all daily racing (foreign and domestic). 

Best odds guaranteed on all UK and Ireland Racing

Paddy Power offer BOG on all daily horse racing in the UK and Ireland. 

Ladbrokes offer BOG on all daily horse racing in the UK and Ireland. 

William Hill offers BOG on all daily horse racing in the UK and Ireland. 

Betfair offer BOG on all daily horse racing in the UK and Ireland. 

Coral offer BOG on all daily horse racing in the UK and Ireland. 

Racebets offer BOG on all daily horse racing in the UK, Ireland and UAE.  

BetVictor offer BOG on all daily horse racing in the UK and Ireland. 

BetBright offer BOG on all daily horse racing in the UK and Ireland.  

10Bet offer BOG on all daily horse racing in the UK and Ireland. 

Boylesports offer BOG on all daily horse racing in the UK and Ireland.  

Best Odds Guaranteed on the day of racing

Betfred offers BOG from 8am day of racing on all horse racing in the UK and Ireland. 

Totesport offer BOG from 8am day of racing on all horse racing in the UK and Ireland. 

Betway offers BOG on all daily horse racing in the UK and Ireland from 10am day of race (£10/£5ew minimum stake).

Best Odds Guaranteed Plus Odds Boost

In 2016 Ladbrokes introduced a new offer called Best Odds Guaranteed Plus. This is basically the same as BOG except instead of being paid out at SP you are paid out at one price bigger than SP. 

For example, If you take 3/1 and your horse wins at 10/3, ordinarily you would get 10/3 but with BOG Plus you get 7/2 instead. 

This applied only to your first £200 on a selection.

This offer cost Ladbrokes an extra £5.5m in payouts in 2016 and it has proved too costly an offer for other bookmakers to stick with - the likes of Bet365 and Betway both offered best odds guaranteed plus for short time periods before removing the offer. 

Indeed, best odds guaranteed plus does not seem to be available with Ladbrokes now either for the time being

So an alternative might be to use Ladbrokes Odds Boost. 

You can claim one odds boost per day, and combined with best odds guaranteed, you could grab that extra point of value every day!

Generally, there isn't much variation in each way terms amongst bookmakers as each way terms are dictated by the type of race and number of runners but some bookies do offer either extra places or enhanced place odds on some races.

Each Way Betting Explained

In case you've arrived here looking for an each way bet explanation.

In each way betting [often wrongly referred to as Win and Each Way] your stake is doubled as you are placing, in effect 2 separate bets combined

The 2 bets are in fact 'Win' and 'Place' bets

• 1 x Win bet
• 1 x Place bet

So a £5 EW bet, has a cost of £10

Each Way Odds

If your horse comes first, you will be paid both the "Win" and "Place" part of your bet. 

But if your horse comes 2nd (or 3rd or 4th depending on how many places are paid) then you will get paid at either a 1/4 or 1/5th of the odds for you place stake, depending on the each way terms for the race.

Which bookies offer more than 4 places on big races?

In 16+ runner handicaps the standard each way terms are 4 places 1/4 odds but the higher the profile the race the more likely you are to see some bookmakers offering 5 places, or less commonly 6 places on each way bets.

In these races the extra place is nearly always given whilst maintaining the place terms of 1/4 the odds.

Bet365, Paddy Power, Betfair and BetVictor are normally the most reliable with offering an extra place in this sort of race.

Which bookies offer 4 places instead of 3 places for each way bets?

It is becoming more common for some bookies to offer 4 places in handicaps that have just short of 16 runners, when the usual place terms would be 3 places 1/4 odds. 

However, in this sort of race, you'll usually find that the bookies penalise you for getting the extra place by offering just 1/5 odds on placed horses. 

This isn't necessarily an advantage if you can only see one or two dangers but if you are simply looking for a horse to outrun its odds it can be great to take advantage of this.

Paddy Power, Ladbrokes and Coral are usually first to offer this extra place.

Which bookies offer enhanced place odds on each way bets?

If a handicap has less than 12 runners the place odds will switch from 1/4 odds to 1/5 of the odds but you'll find many bookies are willing to offer 1/4 odds 3 places even when there are as few as 8 runners. 

It might not seem much but it can make a fairly big difference on some bets. 

For example £10 each way on a 16/1 shot that places at 1/5 odds will only pay £42 whilst at 1/4 odds it pays £50. 

That's almost 20% more winnings!

Bet365 are normally first to offer 1/4 odds 3 places when other bookies are offering just the standard terms of 1/5 odds 3 places.

Each Way Accumulator

One huge frustration for a new punter is putting together 4 or 5 runners in an Each Way Accumulator, getting maybe 2 or 3 winners, and places with the other pair, and getting a false understanding that the payout should be much larger than what is returned.

Again what should be understood with the Each Way Accumulator is that there are again, 2 separate bets

• 1 x Win Accumulator
• 1 x Place accumulator

As soon as any runner doesn't win, the Win Accumulator is a losing bet

The place accumulator may have been a sucess but it is often forgotten that win odds do not count in the place part.

Lucky 15s/31s/63s can be a fun bet for many punters as they cover plenty of races.

There are also bonuses for getting just one winner or if all your selections are successful. 

It's worth noting that to activate these bonuses you'll usually have to ensure you don't bet at very short odds. 

For example, Bet365 only pay the bonuses if your selections are 1/2 or bigger. 

Bet365 do look the best bookie for 'lucky' bets as they offer a better bonus on Lucky 15s for every race than everyone else.

Generally, they can't be beaten on Lucky 31s and Lucky 63s either.

Betfred has a standout offer on Lucky 15s as they give treble the odds on one winner. This offer alone is worthing signing up to Betfred for. Also, check out their current sign up offer below and click the link to take advantage. 

We have a full Lucky 15 Betting Guide dedicated only to Lucky 15 information

There are few sports that can match the excitement of live horse racing

To able to watch live racing and have a bet is something not so very long ago, wasn't even a possibility

Gone are the days of sitting in a smokey bookmakers, looking at a guy with a blackboard marking up the betting odds and listening to a very poor audio feed.

Not only can you now watch live racing in bookmakers, or on the TV at home you can also watch horse racing live streams on your mobile phone.

Where Can I watch a Horse Racing Live Stream?

Horse racing is the daily bread and butter for the bookmakers so it is no surprise to see great coverage of live horse racing streaming on the leading bookmakers' websites.

It should be remembered that even though you are apparently watching the race 'live' there are likely to be some delays, even behind the television image, which can amount to 10-20 seconds. It's not generally advised that live streaming pictures are used for in running betting.

Bet365 have again come out top of this section thanks to the lower minimum bet to qualify to watch the live stream

Bet365 Live Streaming

Bet365's live horse racing service is as in depth as their racing odds coverage with international racing covered as well as UK racing. 

Any UK race that is shown on AtTheRaces or Racing UK is available plus Bet365 also covers action from over 10,000 US races and over 400 South African meetings each year. 

All you need to do to watch a race live on the Bet365 website is place a 50p (or 25p each way) bet on that race.

Bet365 also offer the opportunity to watch racing replays as well.

William Hill Live Streaming

William Hill's 'WHTV' service allows live streaming of racing from UK and Ireland as well as South Africa. 

The total stake placed on the race must be £1 (50p each way) or greater and bets on multiples are eligible as long as the total bet stake divided by the number of races in the bet exceeds £1.

BetBright

BetBright stream racing through the 'BBTV' service on their website. They show all UK and Irish racing as well as racing from the US and it's all available as long as you've placed a bet of £1 or more on that race. 

Your qualifying races will appear in BBTV 30 minutes before the race is due to begin.

Coral Live Stream

You can live stream racing from the UK and Ireland, as well as selected races from Dubai and USA, through Coral.co.uk as long as you have placed a bet of £1 or more on the race on the question. 

Multiple bets including that race require a slightly higher stake. 

If the race is included in a double the stake must be no less than £2, a treble requires a stake of at least £3, 4-folds are £4 and so on.

Paddy Power Live Stream

Paddy Power offer live streaming of races from the UK and Ireland only providing you have placed a bet of £1 (or 50p each way) on the race you wish to watch. 

If your race is included in a multiple bet the total stake of the multiple bet divided by the number of races in the bet must exceed £1.

BetVictor

You are able to watch live streams of racing from the UK and Ireland as well as South Africa and the UAE on the BetVictor website. 

To be eligible you'll need to place a bet of £1 or more on the race you would like to watch or place a multiple bet when the total stake divided by the number of races in the multiple exceeds £1.

BetVictor also offer the opportunity to watch racing replays as well.

Ladbrokes

Ladbrokes offer live streaming of just selected races from the UK and Ireland. 

If the race you wish to watch is covered by Ladbrokes' live streaming service you'll need to place a bet of £1 or more on that race.

Some of the fixed odds bookies have occasionally tried offering in running odds on certain horse races but by far the most reliable option for in running horse racing betting is the Betfair Exchange.

On the Betfair Exchange all races will go 'in play' once they begin and a whole new betting market is instantly formed. 

You have the option to both back and lay (backing to not win) any selection in the race and you'll be betting against other punters rather than the bookies.

Betting in play on horse racing is not easy and the odds can move very quickly, especially on the shorter distance races. 

If you are new to betting in play on horses then you'd be advised to start on longer distance races as you get used to it.

Betting in running on horses gives punters an extra option when it comes to trading. 

Bets can placed on horses that are expected to trade shorter in running and profits can be made without the horses necessarily needing to win.

Tote betting is available with most bookmakers currently but even if a bookmaker offers some Tote markets it is not guaranteed that they cover all of the Tote markets. 

Check below which bookies offer which Tote markets:

• Bet365 - All Tote markets are available.
• Betfair Exchange - All Tote markets are available.
• BetVictor - All Tote markets are available.
• Ladbrokes - All Tote markets are available.
• Coral - All Tote markets available.
• Paddy Power - All Tote markets except for Tote Swinger.

Or of course ToteSport! Who could be better at Tote bets than Tote themselves?

We hope you have found this guide helpful in find the right bookmaker for you for whatever aspect of betting on horse racing interests you

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