Premier League Fans Costs | Best Value & Most Expensive Teams to Follow

Updated: 4427 Football

Our analysis reveals the true value for money Premier League clubs provide fans. By factoring in season ticket costs, goals scored, and matchday expenses, we rank each club's fan experience.

Premier League Fans Costs | Best Value & Most Expensive Teams to Follow
Dan Tracey Data Scientist and Football Editor

Writer, analyst, podcaster, Spurs fan. Three out of four is not bad. If there is a data angle, I will find it.

The Best Value Premier League Clubs for Fans to Support

Last season, we looked into which Premier League teams provide the most value for money when home fans come to watch their team throughout the season. This time, we’ve taken the same approach in ranking how much value for money each club provides for its fans, by taking the cheapest season ticket cost and dividing it by the number of home goals scored. This allowed us to work out the exact amount fans paid per goal during the 2022/23 campaign. 

The Real Cost of Following Your Favourite Premier League Club

⚽Ever wondered which #PremierLeague club gives the best value for your money?💰 Last season we crunched the numbers 📊, this season we're at it again! From tickets to beer🍺, pies to shirts👕, find out what fans really pay per goal in the 2022/23 campaign!

We then separately looked at each club and their other matchday expenses - such as the cost of a beer, a pie, an official programme, and the price of an adult-sized replica home shirt. Then we added these four costs together and ranked the clubs from cheapest to most expensive. 

Here’s how every Premier League club fared in terms of their fans getting value for money…

The Loyal Fans

Stadium Club Capacity Season Tickets Sold Percentage Of Season Ticket Holders
Goodison Park Everton 39,414 31,500 79.92%
The Etihad Manchester City 53,400 40,000 74.91%
Tottenham Hotspur Stadium Tottenham 62,850 45,000 71.60%
Selhurst Park Crystal Palace 25,486 18,000 70.63%
Villa Park Aston Villa 42,657 30,000 70.33%
Old Trafford Manchester United 74,310 52,000 69.98%
Stamford Bridge Chelsea 40,343 28,000 69.40%
Molineux Wolves 31,750 22,000 69.29%
Falmer Stadium Brighton 31,800 22,000 69.18%
Turf Moor Burnley 21,944 15,000 68.36%
Kenilworth Road Luton 10,356 7,000 67.59%
The Emirates Arsenal 60,704 40,000 65.89%
London Stadium West Ham 62,500 40,000 64.00%
Bramall Lane Sheffield United 32,050 20,000 62.40%
Vitality Stadium Bournemouth 11,307 7,000 61.91%
Brentford Community Stadium Brentford 17,250 10,000 57.97%
St James' Park Newcastle 52,305 30,000 57.36%
The City Ground Nottingham Forest 30,332 16,000 52.75%
Anfield Liverpool 53,394 27,000 50.57%
Craven Cottage Fulham 29,600 12,000 40.54%
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If we first look at the club’s that sell the highest proportion of season tickets, that accolade goes to Everton. Although they have struggled in recent years, the Toffees’ fanbase has stayed incredibly loyal.

With a capacity of just over 39,000, their Goodison Park ground is taken up nearly 80% worth of season ticket allocated seats. Considering the allocation that also has to go away fans, there are not a lot of spare tickets being left over for general sale. 

While for all the talk that Manchester City struggles to get supporters through the doors, their current 53,400 capacity is nearly 75% taken up by season ticket holders. However, with plans to increase the size of the ground in the works, that figure could soon see a sharp decrease.

A Look at Premier League Season Ticket Sales: Everton and Man City's Loyal Fanbase

Everton🔵 lead the league in season ticket sales, filling nearly 80% of Goodison Park🏟️! Despite tough times, Toffee loyalty is remarkable💙. Man City🟠🔵, too, has strong season ticket sales, packing out 75% of seats. Rising capacities may soon change that, though!

The Club Shop

With a new Premier League season soon getting underway, the 20 respective club shops are soon to be rather busy and we have kept busy by keeping track of new shirt costs. In addition to this, we have also looked at the three matchday staples. The pint, the pie and the programme.

Stadium Club Cost Of Shirt Programme Beer Pie Total
Turf Moor Burnley £55 £3.50 £3.20 £3.00 £64.70
Bramall Lane Sheffield United £60 £3.50 £3.00 £3.40 £69.90
Kenilworth Road Luton £59 £3.50 £4.00 £3.90 £70.40
Falmer Stadium Brighton £60 £3.50 £4.00 £4.10 £71.60
Molineux Wolves £60 £4.00 £4.00 £3.60 £71.60
Brentford Community Stadium Brentford £60 £5.00 £4.00 £4.00 £73.00
Vitality Stadium Bournemouth £65 £3.50 £4.00 £4.00 £76.50
Goodison Park Everton £65 £4.00 £4.55 £3.90 £77.45
St James' Park Newcastle £70 £3.00 £4.90 £3.90 £81.80
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It is good news if you are a Burnley supporter and especially for those not looking to put a dent in their wallet. If you were to buy a home match shirt and the three matchday staples of a pie, pint and program, it would cost you just £64.70 more than 30 quid cheaper than the most expensive club in the division.

Burnley: The Premier League's Budget-Friendly Fan Experience

Thrifty Burnley fans rejoice! 🥳 A home shirt, pie, pint, and program at a Burnley game will only set you back £64.70, saving you over £30 compared to the priciest club. Who said being a fan had to burn a hole in your pocket? 💰🔥

Sitting next in the table are fellow promoted side Sheffield United. A trip to Bramall Lane in the first few weeks of the season would see you £69.90 lighter if you were to buy all the times above.

Somewhat unsurprisingly it is the third and final promoted club which finds itself third in the table and with Luton now reaching the promised land of the Premier League, their supporters will soon be asked to spend £70 and some additional pennies to go with it.

Of the more established top-tier outfits, it is Brighton and Wolves who are commended for the cost-cutting, as a trip to either The Amex or Molineux would see you forking out £71.60 in total.

At the other end of the scale, it is London where things start to get mightily expensive. The four most costly clubs are all found in the capital. Each of this quartet is going to cost at least £93 to buy the items in question.

While it is certainly not helped by having to spend £5 on a matchday programme at the Emirates and that is before you have just spent £6.30 on a pint. Add a pie and a shirt into the mix and the support of Arsenal is going to set you back £96.10 - the highest in the league.

The Cost of Backing the Gunners: Arsenal's High Matchday Expenses

Being an Arsenal fan is a pricey affair 💷💔. A program, pint🍺, pie🥧, and shirt👕 at the Emirates will cost you a steep £96.10 - the highest in the league! Brace your wallets, Gunners supporters.

Best Value Cost Per Goal

Stadium Club Capacity Season Tickets Sold Percentage of season ticket holders Cheapest Season Ticket 23/24 2022/23 Home Goals Price Per Goal
The Etihad Manchester City 53,400 40,000 74.91% £385 60 £6.42
Turf Moor Burnley 21,944 15,000 68.36% £335 49 £6.84
Bramall Lane Sheffield United 32,050 20,000 62.40% £404 47 £8.60
London Stadium West Ham 62,500 40,000 64.00% £310 26 £11.92
Brentford Community Stadium Brentford 17,250 10,000 57.97% £419 35 £11.97
St James' Park Newcastle 52,305 30,000 57.36% £438 36 £12.17
Craven Cottage Fulham 29,600 12,000 40.54% £455 31 £14.68
Anfield Liverpool 53,394 27,000 50.57% £699 46 £15.20
Old Trafford Manchester United 74,310 52,000 69.98% £559 36 £15.53
Kenilworth Road Luton 10,356 7,000 67.59% £510 31 £16.45
The City Ground Nottingham Forest 30,332 16,000 52.75% £465 27 £17.22
The Emirates Arsenal 60,704 40,000 65.89% £974 53 £18.37
Villa Park Aston Villa 42,657 30,000 70.33% £610 33 £18.48
Tottenham Hotspur Stadium Tottenham 62,850 45,000 71.60% £807 37 £21.81
Falmer Stadium Brighton 31,800 22,000 69.18% £860 37 £23.24
Selhurst Park Crystal Palace 25,486 18,000 70.63% £545 21 £25.95
Molineux Wolves 31,750 22,000 69.29% £525 19 £27.63
Vitality Stadium Bournemouth 11,307 7,000 61.91% £594 20 £29.70
Stamford Bridge Chelsea 40,343 28,000 69.40% £595 20 £29.75
Goodison Park Everton 39,414 31,500 79.92% £515 16 £32.19
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With 2023/24 season ticket costs being announced, we can now work out what the price per goal would be if they were scored at the same rate as the previous campaign.

The biggest value can be found at the Etihad. The cheapest Manchester City season ticket is £385 going into the new season and with 60 home goals scored in the previous campaign,  that works out at just £6.42 a goal.

A phenomenal figure for a phenomenal squad and after winning the treble last time around, Pep Guardiola’s men know they will have a target on their back. However, they do say the fans are the 12th man and at that value, they will be ready to cheer their team on. 

Once again, a trip to Burnley looks like it is in order. The Clarets scored 49 goals last season and with their cheapest season ticket being £335 for the new campaign, that equates to £6.84 per goal.

However, we do need to offer something of a disclaimer and with Vincent Kompany’s men earning promotion from the EFL Championship in May, they now have to ply their trade at the top level, and scoring 49 home goals in the process may be something of a struggle. 

Sheffield United find themselves third, but once again the same promotion caveats as Burnely apply. This means we will look at West Ham in fourth place instead and their price per goal of £11.92.

The Hammers delivered European silverware at the tail end of 2002/23 and they also delivered rather decent value when it comes to the price per goal. A season ticket is as little as £310 and if they repeat their tally of 26 goals, there would be change from £12 per goal.

Of course, for all the winners there are losers as well and the biggest is Everton. They may have the highest percentage of season ticket holders but they also have the highest price per goal.

Sean Dyche’s men scored just 16 home goals last season and this would work out at £32.19 per goal if based on the cheapest season ticket for the upcoming campaign. Not what you need in the current financial climate.

With that being said, things were not a great deal better at Stamford Bridge. The cheapest season ticket is £595 at Chelsea, only 20 goals were scored last season. Each of the goals equates to just under £30.

The Blues often squabble with both Arsenal and Tottenham in the Premier League. By comparison, the Gunners’ goals cost £18.37 each and Spurs were in excess of three pounds more at £21.81. Once again showing that the value is not to be found in London. 

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