
Jake is a Football and Entertainment betting expert, with a Man City season ticket and a deep knowledge of reality TV betting angles
- Keely Hodgkinson now odds-on to win Sports Personality of the Year after Olympics success
- Former favourite Luke Littler drifts behind Hodgkinson to win SPOTY
- Olympics likely to play a massive part in the SPOTY voting this year
Keely Hodgkinson now odds-on to win Sports Personality of the Year after Olympics success
800 metres superstar Keely Hodgkinson has now shortened into 4/11 with UK Betting Sites to win the Sports Personality of the Year award after her gold medal success at the 2024 Paris Olympics.
Hodgkinson had already shortened into favourite before the Olympics had even got underway with bookies predicting that she would win the 800m gold medal.
Her pre-Olympics odds were at 11/4 but now she's shortened massively into the 4/11 that she is now with those odds with Bet365 putting her clear of any of her competitors.
The latest betting market gives an implied probability of 73.3% that she wins Sports Personality of the Year now with the odds expecting her to win.
2024 Sports Personality of the Year Winner | Odds | Probability |
---|---|---|
Keely Hodgkinson | 4/11 | 73.3% |
Luke Littler | 9/2 | 18.2% |
Mark Cavendish | 10/1 | 9.1% |
Tom Pidcock | 18/1 | 5.3% |
Alfie Hewett | 25/1 | 3.8% |
What the expert says...
Former favourite Luke Littler drifts behind Hodgkinson to win SPOTY
17-year-old Darts sensation Luke Littler was instantly made favourite for the Sports Personality of the Year award at the start of 2024 after his stunning debut Darts World Championship tournament saw him reach the final.
Despite losing to Luke Humphries at Ally Pally, Littler has pushed on further and winning the Premier League Darts tournament earlier this year saw him sit at the shortest price he's been yet.
Littler's rise to the top saw him become a household name, with his appearance on the Jonathan Ross Show alongside Millie Bobby Brown and Liam Gallagher boosting his popularity even more.

Who's Your Bet? BBC Sports Personality of the Year 2025 Contenders and Betting Odds
Olympics likely to play a massive part in the SPOTY voting this year
Sports Personality of the Year during an Olympic year tends to see the nominees dominated by sport stars that have appeared at the event and it's likely to be the same here.
2021's SPOTY was won by Emma Raducanu due to her US Open success but Tom Daley and Adam Peaty followed in second and third for their performances at the Tokyo Olympics.
Paralympics takes place later this month too and it could even be that we see a big star from that event step forward as a contender for Hodgkinson in the betting market.