Full Kwiff Bookmaker Review
Overall, Kwiff is absolutely somewhere that you should consider having an account. There are issues, that’s not up for debate, because lots of sports aren’t covered, so if one of those is what you like to bet on, then there literally may be nothing for you at Kwiff. There is also a lack of promotions in certain sports – football, racing and a few others are covered well – but others are ignored, and no Best Odds Guaranteed is an obvious miss.
That said, not having a Kwiff account would give me serious FOMO. I guess that’s part of Kwiff’s strategy, that punters will keep betting in the hope that those bets get Kwiffed, because that, alongside with the Surprise Bets, are both exceptional promotions to have as part of their product.
Backing a heavy, odds-on favourite to win a football match, and then suddenly having those odds boosted to 5, 10, maybe even 20/1 is something that no other bookie does. My first bet was Kwiffed, and was immediately followed by a Surprise Bet at odds of 3.30, with a hefty payout as a result.
Kwiff Review Summary
It’s difficult to stand out in such a saturated market, and Kwiff have done that, while adding their brand name to betting parlance. It’s quite the achievement.
Advantages and Disadvantages
All explained in greater detail in this review, these pros and cons allow users to scan and understand where the strengths lie quickly.
Pros
- Surprise bets with cash payouts
- Odds supercharged to anything up to 2000x the odds you take
- Great promotions and loyalty club
Cons
- Limited range in sports covered
Who are Kwiff?
Kwiff arrived in 2015 and made a deliberate move to offer a product unlike any other in the industry. They’re relatively new – definitely compared to some of the legacy brands – but their odds being “Kwiffed” (their version of super boosting) means that players regularly get huge odds that they wouldn't find elsewhere.
First Impression of Kwiff
My First Impressions
This review will reflect the service offered at the specific point in time. I signed up on the desktop version of Kwiff, but also used the mobile version to compare, as well as the Kwiff app.
At OLBG we collect data on every bookmaker’s service, compiling the best bookies in a variety of categories, so that we can determine which bookmaker is the best at what. Based on this data, Kwiff makes our Top 10 in two different categories, with both focusing on promotional aspects of betting: acca insurance and free bet clubs (or similar).
- Luke Bradshaw Lee, Senior Sports Betting Editor
Live Betting
There’s a solid offering from Kwiff when it comes to live, in-play betting. At the time of writing there was football, tennis, cricket, basketball, plus some table tennis and volleyball. and a few other sports covered. Covering the entire globe (the Big Bash, and a Test series in India, in cricket for example), there is a good range within each sport. All live betting is found easily through the “In Play” tab on their main menu. There is a really good amount of in-play stats, timelines and commentary, but it doesn’t quite make our list of best bookmakers for in-play betting but it’s still an excellent part of the Kwiff product.
Live Streaming
Kwiff offers no live streaming as part of their service at the time of this review.
Betting Odds
You can see from our data how Kwiff compares when it comes to odds. In most cases, where Kwiff scores, odds play a big part in why it does so. Kwiff’s standard odds are good, but not market-leading, however, when Kwiff boosts its odds, or “Kwiffs” them, then they suddenly become among the very best that you can possibly good.
Also, remember that it is always worth checking alternative betting options, including best spread betting sites and betting exchange sites, depending on who you are as a bettor.
"Kwiffed" Odds
Kwiff bettors will always have the chance that their bet gets Kwiffed. This is done on a random basis, and punters won’t know until after the bet has been placed, but if it is, the odds will be supercharged and offer a much bigger payout. This isn’t a boost from 2/1 to 3/1 or the like, sometimes those odds will be Kwiffed ten-fold, so instantly become 20/1. Some are at smaller increases (my first Kwiff was 4.06 up to 5.04), but there have been cases in which they’ve been increased by 20 times. It can be an absolute game-changer.
Betting App or Mobile Site
The Kwiff app is for punters who want odds boosts, and then more odds boosts, and then the same again. What the bookmaker refers to as “being kwiffed”, odds get supercharged to an enormous extent. Any bet you place gets boosted (up to 2000 times the odds that you take). It’s the main selling point in a wide range of promotions that feature, on top of a popular loyalty club. you can see in more detail why it makes our list of best betting apps in the UK.
⚽ Football Betting
Kwiff's football section is good. Their odds are okay, but there’s some nice promotions (as we’ve mentioned) to throw in, although the number of markets could be more. As you’d expect, the major leagues around the world are all covered, with English competitions going down to National League North and South, and domestic leagues in Greece, Iran, Australia and plenty more.
To dive into things a bit deeper, head to our best bookmakers for football betting to see if Kwiff makes our list, or see in the chart below how Kwiff compares to the very best football betting sites.
Tap or mouseover chart elements for more info. Pinch to zoom.
Bet Builder
With a maximum of 10 selections per bet builder, there is plenty that can keep football bettors interested. There perhaps aren’t the same number of markets in some other bet builder sites – we counted 10 different markets for a Premier League match within the build function. It’s not possible to combine separate bet builders into one acca, however.
Bonuses
We’ve already mentioned odds being Kwiffed. It’s worth saying again: our odds can randomly be boosted to up to 20 times what they are when you place the bet. That’s an insanely good promotion. In addition to that, the same thing can happen to your cash out, with supercharged cash outs offered. Again, this isn’t for all bets, but all bets do have the possibility to have supercharged cash out.
Kwiff also do a Surprise Bet promotion. Punters will find a pre-made bet, on any sport, land in their ‘Cash Out’ or ‘My Bets’ section, giving bettors the chance to win a bet without staking a penny. They also use these Surprise Bets in other promotions.
Surprise Bets
Surprise Bets is a unique feature that Kwiff offer where a surprise bet appears in the cash-out section of your account that, if it wins, you get the full payout in cash!
Free Bet Club
Kwiff’s approach to free bet clubs focuses around football, just as it does with its welcome offer. When you sign up to Kwiff and bet £25 (across any sport) you’ll be rewarded with a free £5 bet to place on football. But once you’re signed up and a regular user, you can get a free £10 football bet if you wager £50 or more, or a free £20 football bet if that’s £100 or more.
Promotions and Loyalty Club
Kwiff's Sports Club gives you up to a £20 surprise bet every week for betting on multiples of three selections or more!
Acca Insurance
Kwiff offers an acca insurance product known as 'Acca Shield', it is ostensibly the same premise as other offers although rather than a free bet award for qualifying accas, a 'surprise bet' is on offer which differentiates it from other betting sites.
🏇 Horse Racing
Kwiff does pretty well when it comes to horse racing betting, although it doesn’t offer Best Odds Guaranteed, which is a bit annoying. The odds are generally good, with a few promotions that are worth talking about. There is First Past the Post (so if your horse passes the finishing post first, but isn’t awarded the win for whatever reason, your bet will still be paid out), as well as refunds to any bets that finish second to the favourite with your stake being returned as a Surprise Bet.
🇺🇸 US Sports Betting
A full range of American Sports is available. At the time of writing, only the MLB season isn’t up and running, with the other major leagues in full swing. Beyond that there are lots of international markets for these sports.
🏈 American Football Betting
The odds at Kwiff are fine, and its good to see moneyline and the spread displayed, but it would be better if the total was included on the American football page for game lines, also. For some of the games, the spread was different to other bookies which is great, or not, depending on which way you are leaning to bet. With that in mind it’s definitely worth checking Kwiff out when making American football bets but you could find spreads more to your liking. It’s worth checking out our best NFL betting sites in more detail to see in more detail if Kwiff is there.
🏀 Basketball Betting
Kwiff is a solid option for basketball betting, overall. Keep tabs on the top basketball betting sites though, to see in more detail why they top our list. Obviously there is the NBA, but also NCAA games, and leagues across the globe including France, Italy, Lithuania and China.
⚾ Baseball Betting
This is a bit limited, but there’s no MLB or NCAA season currently, so no game markets anyway. There are outrights for World Series winners, plus American League and National League, also. That said, it would be nice is there was a little sprinkling of player futures – MVP, Cy Young award etc.
🏒 Ice Hockey Betting
Like the basketball offering, as well as the biggest league in the sport, the NHL, there are a huge number of other leagues around the globe. You can bet on games in the Czech Republic, France, Norway and more. There are good outright future markets for NHL betting, and the markets within games are loaded.
🐕 Greyhound Betting
Kwiff doesn’t offer Best Odds Guaranteed on greyhounds, but they do have the same offer for dogs that they do for horses, that being the 2nd to Favourite. If you back a dog and it finishes second to the starting favourite in the race ,you will receive your stake back as a Surprise Bet.
🎯 Darts Betting
Matthew Edgar
Darts Editor and WDF Professional
You can get some good value on darts markets at Kwiff, although it’s not one of the best darts betting sites in the country. There are a few events listed, but the number of markets isn’t huge. For some big games upcoming, there are match winner odds, as well as total 180s, and total 180s per player. There isn’t any set scoring, handicap betting or markets on highest checkout and the like.
Compare to the best darts betting sites in the UK.
Snooker Betting
Steve Madgwick
Editor-In-Chief
Select any random snooker match on Kwiff and you’ll find around five markets per match. Kwiff also offers a good option when it comes to in-play betting on particular snooker events, so bear them in mind if you’re a big fan of in-play betting in general. You can see how they compare to our best snooker betting sites.
Compare to the best snooker betting sites in the UK.
🏉 Rugby Betting (Union & League)
Kwiff offers a consistent rugby offering across the board. There are markets for the English Premiership and Top 14, but no URC. Likewise there are markets on the Six Nations, but not Super Rugby, and the Champions Cup, but the Challenge Cup. So while it covers some, it feels like it's missing others. And this is just for rugby union, there’s zero rugby league here to bet on. Check how it compares in our top rugby betting sites.
🏏 Cricket Betting
James Banting
Tipster Competition Assistant
In terms of best cricket betting sites, this is pretty solid. There’s some in-play markets to bet on, and it looks well covered in terms of events. Beyond that the competitions covered are the Big Bash, Super Smash and BIM 10, with ODIs, T20 matches and upcoming Test series. I’d like to see some more markets within each, but this is a fairly solid offering all round.
We list the 10 best cricket betting sites here.
🎾 Tennis Betting
By James Banting - Kwiff has a decent event coverage for the tennis season. Obviously there are the Grand Slams, but also every tournament on the ATP and WTA tours, as well as Davis Cup, Fed Cup and Challenger Series, as well as even smaller tournaments. And, although it probably doesn’t need saying, this applies to in-play betting, as well as pre-match stuff. Generally the odds here are really good, and definitely a consideration when placing tennis bets.
🏌️ Golf Betting
By James Banting - All the four Majors are here, with outright odds on the winner markets for each. On top of that there is some smaller upcoming tournaments, and to be honest you can’t ask for a huge amount more. It would be good, despite how far away they are, to see some Solheim Cup and Ryder Cup odds, because it would only require a little effort, but it’s still a pretty good option none the less.
🏎️ Motorsports Betting
Andy Powell
Content Editor
The only motor sports that Kwiff has markets for is Formula 1. There’s no season at the moment, but it still has odds on the Drivers Championship and Constructers Championship. These will be added to with specific race markets closer to the time, but there’s nothing in the way of Speedway, NASCAR, Formula E, Dakar Rally or any motorbike competitions like MotoGP or Super Bikes.
Compare to the best motorsport betting sites.
🥊 Boxing Betting
Frank Monkhouse
Boxing Editor
I quite like the approach to boxing betting that Kwiff applies. They know there’s not a lot of value in the “fight winner” market for most bouts and so put a lot of focus and value into other markets. This means thinking of Round Betting, Winning Method, Go The Distance and the like.
Compare to the best boxing betting sites.
Other Sports Betting
Whilst these sports might sound very niche, there is a massive market for fans, and millions of them in the UK, so good coverage of niche sports and events is key to be reviewed on OLBG.
Other Sports at Kwiff 🌍🏀🏐🚴🎮
Kwiff offers diverse betting options: handball 🏆, volleyball 🏐, cycling 🚴, Aussie rules 🏉, and esports 🎮. Explore global matches, detailed stats, and infinite markets.
Kwiff offers extensive betting options for Handball, volleyball, cycling, AFL betting, and esports. Handball includes global competitions; volleyball,covers European Championships and various tournaments; cycling features future tours and current races; AFL betting has comprehensive stats and esports offers all major games like League of Legends and CS:GO.
🗳️ Political Betting
Kwiff offers no politics betting at the time of this review.
🎭 Entertainment and Specials Betting
Kwiff offers no entertainment betting at the time of this review.
Casino
Kwiff has a fantastic casino with all players from small to large stakers given the best experience possible on the platform. A huge range of slots and interactive promotions are on Kwiff Casino to keep the most demanding of players happy and consistently able to use the services available. You can see further information in our Kwiff Casino review which takes a look at each individual sections on there.
Check our Casino Sites page for dedicated new online casinos and slot sites. You can also check out OLBG’s latest addition; our Best Bingo Sites. All of which are, obviously, sites fully licensed by the UK Gambling Commission.
Kwiff Account Opening Process
Couldn't be easier and can be completed swiftly and succinctly.
Click a sign up offer on this page
Enter a username and password
Add your personal information; date of birth, address etc.
Make your first deposit.
Add your payment details
That's it. You're ready to bet with Kwiff.
Navigation and user experience [desktop v mobile]
The more I used Kwiff, and bet with them, the more I used their app. The site is good, but I didn’t love the navigation on either. Kwiff doesn't have a huge range of sports, and all are found by scrolling the top main menu, but it does make you wonder if you’re missing something, because most sportsbooks have a “Sports A-Z” (or similar) tab that lists everything.
That aside, moving around the site and placing bets is very easy. And on top of that, access account information is exactly as you’d expect, also.
Placing a bet
This section should only really highlight if there are issues, as the process is almost identical on every site. Within a few minutes of signing up to Kwiff I placed a couple of bets on different sports, one of which took advantage of the welcome offer, and I used their bet builder feature, which was very indeed. Placing a bet on Kwiff is straightforward with the betslip instantly appearing on your screen when you click a selection.
Managing your account
As mentioned above, this is pretty good, without being incredible. On the desktop version, it’s stuff left and right of screen (menu and search to the left, account and bets to the right). On the app, it’s at the bottom, with search, account and bets at the top, with a main nav bar at the bottom that can get you to different sports, in-play options and casino (plus return to the home page).
Responsible Gambling Features
You can set your deposit limit while you’re signing up; long before you’ve got close to actually making a bet.
There is also a Settings tab at the bottom of the page, no matter what page you’re on, that allows you to make changes to limits, as well as odds formats, or odds change preferences/notifications.
There are the following measures within its functionality:
All are explained in further detail on their safer gambling page. As well as this, on the same page they list links to the likes of the National Gambling Helpline, Be Gamble Aware and the National Gambling Treatment Service.
Responsible Gambling
There is a full suite of responsible gambling tools for your protection and may request further identification after certain depositing levels are exceeded or stakes are increased quickly.
Bookie Review Expert Contributing Team
OLBG Expert Review Team
This review was conducted by our expert team. Our dedicated review process guide provides a full description of the undertaking.
How OLBG reviews betting sites
Opinion, research and data collection for this review by
James Banting (Horse Racing, Golf and Tennis)
Nigel Skinner (Football and Politics),
Matt Edgar (Darts)
Frank Monkhouse (Boxing)
Andrew Powell (Horse Racing, Ice Hockey and Motor Sports)
Jake Ashton (Entertainment and Specials)
🛂 Fact Checked - Sam Darkens - Commercial Manager
✍️ Written by - Luke Bradshaw Lee - Commercial Content Manager
✏️📚 - Steve Madgwick - Editor-In-Chief
| Kwiff Mobile Offering |
|---|
| Rated: 4.50 / 5 |
| Rated: 4.30 / 5 |
| Rating not available |
