
I break betting odds news as it happens, so you’re never left behind when the market moves or a top offer lands.
- Cameron Kinch 9/2 favourite to win Big Brother 2025 after strong start
- Richard Storry (11/2) and Zelah Glasson (6/1) among leading contenders
- Bookmakers offering full markets across UK betting sites with free bets
Cameron Kinch Now Favourite to Win
Latest Big Brother 2025 betting odds have seen a big shift, with Cameron Kinch now 9/2 favourite with bookmakers to be crowned winner.
The 22-year-old Somerset farmer looked vulnerable on opening night, when he was placed in the bottom five housemates and faced a chance of immediate eviction.
But his popularity has grown rapidly among viewers and William Hill now make him the frontrunner to go all the way.
Their odds give an 18.2% implied chance of Cameron being crowned winner with the market wide open as we're in the early stages of the show.
What the expert says...
Big Brother 2025 Winner Odds
Big Brother 2025 Winner | Odds | Implied Probability |
---|---|---|
Cameron Kinch | 9/2 | 18.2% |
Richard Storry | 11/2 | 15.4% |
Zelah Glasson | 6/1 | 14.3% |
Elsa Rae | 13/2 | 13.3% |
Sam Ashby | 8/1 | 11.1% |
Jenny Baird | 10/1 | 9.1% |
New Faces Stir the Market
Last night’s episode saw four new housemates enter the Big Brother house, shaking up the dynamics and forcing punters to reassess the market.
Among them, Richard Storry has emerged as second favourite at 11/2.
At 60 years old, the retired teacher is tipped to become the “dad of the house,” with bookmakers already seeing him as a potential contender.
Zelah Glasson (6/1) and Elsa Rae (13/2) are also in contention, while Sam Ashby (8/1) and Jenny Baird (10/1) round out the main challengers at this early stage.

Entertainment Betting Sites: Best Bookmakers Compared on Reality TV, Entertainment and Novelty Bets
Market Moves Expected Throughout
With the series only just underway, betting markets will remain volatile as new housemates enter and personalities clash.
Early favourites like Kinch may drift, while outsiders can surge in popularity if they strike a chord with the public.
For now, Cameron Kinch leads the way, but with weeks of drama ahead, the Big Brother 2025 betting market is wide open.
Where To Bet on Big Brother 2025
Punters can back their favourite housemates across leading UK betting sites, with William Hill offering the latest Big Brother 2025 winner odds.
For added value, a wide selection of free bets are available, with many bookmakers including reality TV specials among their promotions.
To explore more, visit our guide to the best entertainment betting sites.
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