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- Ousmane Dembele is 1/4 favourite with bet365 to win the 2025 Ballon d’Or.
- PR agency controversy has placed extra spotlight on his campaign for the award.
- Lamine Yamal (4/1) is second favourite, with Vitinha and Mohamed Salah at 16/1.
Dembele Favourite for Ballon d’Or After PSG’s European Glory
Ousmane Dembele is the overwhelming favourite for the 2025 Ballon d’Or, with bet365 pricing him at 1/4 to claim football’s most prestigious individual prize.
The Frenchman starred in PSG’s Champions League triumph, including their 5-0 demolition of Inter Milan in the final.
His creative influence and consistency across the season have put him firmly ahead of the chasing pack.
At 1/4, Dembele’s implied chance of victory sits at 80%, underlining just how dominant he appears in this year’s market with bookmakers.
Barcelona wonderkid Lamine Yamal is the only real contender to Dembele according to the betting odds.
Ballon d’Or 2025 Odds
Ballon d’Or 2025 Winner | Odds | Probability |
---|---|---|
Ousmane Dembele | 1/4 | 80.0% |
Lamine Yamal | 4/1 | 20.0% |
Vitinha | 16/1 | 5.9% |
Mohamed Salah | 16/1 | 5.9% |
Raphinha | 33/1 | 2.9% |
PR Campaign Controversy
This week, Dembele’s candidacy picked up further attention after Barcelona fan and influencer Neal Gardner claimed a PR agency approached him to run a paid campaign in support of Dembele.
The agency, Bangrr International, later clarified the request was the work of an 18-year-old intern and had “nothing to do with Dembele.”
While the story caused a stir online, bookmakers have not shifted their prices, with Dembele still clear favourite.

Ballon d'Or Betting Odds and History Of Winners
The Challengers
Lamine Yamal (4/1): Barcelona’s teenage sensation has taken European football by storm, but his age and lack of silverware may hinder his chances this year.
Vitinha (16/1): Another PSG name who impressed last season, though he is overshadowed by Dembele’s narrative.
Mohamed Salah (16/1): Continues to deliver consistent numbers but lack of a European run damaged his chances.
Raphinha (33/1): A Champions League golden boot winner, but unlikely to overhaul Dembele without big honours.

AI Predicts The Future Ballon d'Or Winners
Where To Bet on the Ballon d’Or
The Ballon d’Or is one of the most popular outright specials across UK betting sites, with betting staying open right up until the ceremony.
For broader markets and promotions, punters can compare the best football betting sites, where free bets are available for new customers.