
I've spent over 20 years inside the betting industry. I'll guide you to avoid the hype, ignore the noise, and steer clear of the common pitfalls that catch out everyday punters.
The best NBA betting sites have to be selected from a list that is in excess of 60 individual online bookmakers. How do you find the best one? Rely on the team of betting experts at OLBG to do the research and comparison and come up with the top 10 basketball betting sites for you to back up your basketball tips with bets.
| Betting Site | Odds | Markets | Events | Promotions | Streaming | BetBuilder | Stats | Total |
|---|---|---|---|---|---|---|---|---|
| bet365 | 5.0 | 3.5 | 4.5 | 2.0 | 1.0 | 1.0 | 2.5 | 19.5 |
| Unibet | 5.0 | 5.0 | 5.0 | 0.0 | 1.0 | 1.0 | 2.0 | 19.0 |
| NetBet | 3.5 | 5.0 | 5.0 | 1.0 | 0.0 | 1.0 | 3.0 | 18.5 |
| 888Sport | 4.0 | 3.0 | 4.0 | 3.0 | 1.0 | 1.0 | 1.0 | 17.0 |
| William Hill | 4.0 | 4.0 | 4.0 | 2.0 | 2.0 | 1.0 | 0.0 | 17.0 |
| Paddy Power | 4.0 | 4.5 | 4.0 | 1.0 | 1.0 | 1.0 | 1.5 | 17.0 |
| Sky Bet | 3.5 | 4.5 | 3.5 | 1.5 | 2.5 | 1.0 | 0.0 | 16.5 |
| Betfair | 4.0 | 4.5 | 4.0 | 0.0 | 1.0 | 1.0 | 1.0 | 15.5 |
| VBet | 3.5 | 5.0 | 4.5 | 0.0 | 0.0 | 1.0 | 1.0 | 15.0 |
| BetTarget | 3.0 | 4.0 | 4.0 | 0.0 | 0.0 | 1.0 | 3.0 | 15.0 |
| Betway | 5.0 | 4.0 | 3.0 | 0.0 | 1.0 | 1.0 | 1.0 | 15.0 |
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- Offer amount €40
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- Offer amount €30
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Top 10 Basketball Betting Sites and Why
To expand upon the data presented at the top of this page, we delve deeper and explain the factors contributing to these bookmakers qualifying as the best for basketball betting fans.
1. bet365

You'll find some of the best odds for basketball at bet365, with value not a million miles of exchange sites. As with most sports, bet365 has huge event coverage, but one the key points of difference that sets bet365 apart from the rest is the number of odds boosts that you get on basketball markets, plus early pay out on plenty of games when your team goes 20 points up. Factor in live streaming on certain events and a great stats package and you have a very good betting product.
2. Unibet

Few UK bookmakers can match Unibet when talking about the best basketball betting sites. For those interested in doing a little line shopping, Unibet’s basketball odds are unrivalled, comfortably offering the best, while also being among the top four or five bookmakers for markets offered. Not only can you also create your own bet builders on basketball games, there are supporting statistics on screen to help inform your decision. Unibet is a brilliant option.
3. Netbet

Just pipped to third spot, Netbet’s basketball offering is fantastic. For NBA betting sites, only Unibet can best this impressive service. Netbet can match Unibet for markets and bet builders, while its statistics and graphics propel it ahead of most. The only real difference is that NetBet can’t quite compete when it comes to odds. That said, there will be plenty who prefer its interface – just depends what you’re after. Also, when you bet £25 or more you get a free £5 bet.
4. 888Sport

888Sport is probably the best UK sportsbook for basketball promotions. There are regular promos throughout the NBA season, with punters available to get free bets when staking certain amounts on basketball markets. Across the board the odds are really good, there's a decent live streaming package and there are plenty of competitions around the world covered.
5. William Hill

William Hill is probably the only bookie in this list that rival Sky Bet for streaming, thanks to its WHTV service that you can watch as a signed up customer. After that, William Hill is consistently great across all aspects – that goes for odds, event coverage, markets and promotions. The William Hill site can be a little messy at times, but don't let that detract you from the excellent content.
6. Sky Bet

The real plus that Sky Bet has over its competitions is when it comes to live streaming. While plenty of sportsbooks offers streaming of different leagues and competitions, Sky Bet offers the NBA has part of its package. On top of that, the number of markets per game are as good as most and there's a decent selection of odds boosts and seasonal promotions depending on the sporting calendar.
7. Vbet

Close to rounding off the list for basketball betting sites in the UK is Vbet. Vbet is gradually carving out a reputation for offering elite services in some categories. Across our research they’ve topped a few tables and consistently score highly. Their basketball service is brilliant, especially their bet builder, which offers cash out on all custom bets. They cover all the Euro basketball leagues (think France, Germany, Italy and Spain) as well those in Asia, and on top of that, women’s basketball, too, which very few basketball betting sites do.
8. BetTarget

Covering the NBA, WNBA, college hoops, Euro League, FIBA Champions League, as well as a few more, BetTarget has an exceptional basketball offering, with well over 230 different markets to choose from, making it one of the best basketball betting sites in the country. In fact, across all sports, its basketball odds are the most competitive that it offers and its live payouts are virtually identical to pre-match odds offered.
One more thing to consider...
Parimatch don't quite make our top 10 for basketball betting sites, and that's down to an overall score, taking all things into account. That said, they do a brilliant offer, exclusively aimed at the NBA. It can be quite difficult to find sports-specific offers away from football, horse racing and the big markets, so having an NBA one is definitely worth shouting about. It's a chance to bet on basketball, while doubling your stake, and even getting some casino spins thrown in for good measure.
How We Score Basketball Betting Sites
The scoring to establish the best basketball betting sites was collated by our team of betting experts, who poured over every available UK online betting site to asses for various factors keeping in mind the most important. Those being - ODDS, MARKETS, and PROMOTIONS
Hours of research went into analysing no fewer than 100 individual licensed Irish bookmakers to ascertain which should be the best for betting on basketball and the NBA.
🏀 Basketball Betting Odds
The first place to start is a bookmaker that offers great basketball odds in comparison against other bookmakers is going to have a good score. When all is said and done value is King, and good odds are absolute must
📈 Market Depth
With many one sides affairs contributing to very short money line odds for favourites, we wanted to check out the spreads and lines and go beyond to see what proposition bets might be available on top line games, in the NBA, European league and international tournaments.
🎁 Promotions/Bet Builders
A great benefit to regular basketball punters is the availability of promotions, either for specific games or regular season-long promotions like the ever-popular Bet Builders. We picked out every bookie that offered same game multis in Bet Builder formats, and coupled that with those giving the best odds to extract the maximum possible value
📊 Statistics
Finally, although not heavily weighted for scoring purposes, we checked and noted each betting site that had access to statistics in either pre-match format, or also match tracking in play stats for those that like to have a bet once the action has begun.
Best Basketball Betting Site for Odds
There were four clear stand outs for basketball betting odds. bet365, Betway and Unibet are well known names, but the quad was completed by the probably lesser known BetUK, who you might want to consider next time you are betting on the NBA.
Best Basketball Betting Site for Markets
Beyond the one-sided moneyline betting options, we took some considerable time to check all basketball leagues and matches offered by each bookmaker to find who offers the greatest range of betting markets on a single game.
Unibet, NetBet, VBet, MrPlay and Betiton were joined, by BetTarget and Luckland Sports in offering a superb range of options. Much to our team's surprise who were expecting a better show from some of the bigger brands.
If niche betting angles on basketball are what you are looking for, perhaps come of these fresh betting site names might interest you and be worth checking out.
- In-Play and Live Stream Specialists
- Multiple Football Bet Boosts
- Great e-Sports Enhanced Offers
Best Basketball Betting Site for Promotions
Bet Builders are one of the most popular promotions, primarily used in football betting, but these betting sites also offer the option on selected basketball games too adding another aspect to get them into the list of best NBA betting sites. Coupled with the best odds data from earlier, bet365, BetUK and Unibet are the standout option for those big odds speculative bet builder options for basketball.
Best Basketball Betting Site for Statistics
There are several great sites out there for researching basketball bets and included among those are some of UK bookmakers.
These bookies offer some very good stats packages making the transition from research to placing your bet easy, and putting them among the best NBA betting sites in the UK. The following is a selection of bookmakers who have basketball stats on their websites:
How OLBG Reviews and Rates Basketball Betting Sites
Are you looking for the perfect basketball betting site? At OLBG, we've meticulously crafted an editorial process that ensures each review is thorough and reliable. Our comprehensive assessment involves a team of seasoned reviewers and dozens of regular sports bettors, dedicating a minimum of a month to each review. Here's an inside look at our review and rating policy, tailored to help you find the best basketball betting sites.
Detailed Review Process
Our experienced in-house writers spend at least two weeks evaluating each betting site. They place at least ten bets, testing various sports, markets, and features. With over a decade of online betting experience, our reviewers provide insightful comparisons with personal experiences across multiple platforms.
Key Factors We Assess:
- Customer Support: Prompt and helpful interactions.
- Banking & Payment Options: Variety and ease of transactions.
- Site Usability & Mobile Experience: User-friendly interface on both desktop and mobile.
- Range of Basketball Markets Covered: Comprehensive basketball coverage.
- Types of Bets Accepted: Various options including antepost betting.
- Odds Offered: Competitive odds for basketball.
- Promotions & Offers: Attractive bonuses and ongoing basketball promotions.
- Initial Bonus Terms: Fair and transparent conditions.
- User Experience: Pleasant and hassle-free betting environment.
- Ease of Registration & Account Verification: Simple and straightforward processes.
- Live Streaming & In-Play Betting: Quality streaming and live basketball betting options.
- Maximum Payouts: High limits for potential winnings.
Comprehensive Rating System
In the third and fourth weeks, our review panel rigorously tests each basketball betting site, providing a rating out of 5 stars. They review the initial evaluation, offering additional feedback and insights. This collaborative effort ensures a well-rounded and accurate review, enriched by diverse basketball betting preferences and experiences.
OLBG Members’ Feedback
Once the core review is complete, OLBG members who regularly bet on basketball are invited to try out the site and share their ratings and feedback. This community-based evaluation brings a practical perspective, highlighting real user experiences and preferences.
Real User Reviews
We aggregate reviews and ratings from regular sports bettors, allowing you to compare and determine the best basketball betting sites for you. Reading through these genuine user experiences provides peer-to-peer endorsement.
User Ratings
Our members rate each bookmaker out of 5, contributing to an extensive database of reviews. For instance, bet365, with over 1,000 ratings, holds an impressive 4.4/5 score. You can explore individual reviews to understand why it’s a top choice among basketball bettors.
We publish these reviews unedited (excluding content with swearing, potential libel, or specific disputes) to maintain transparency. For specific disputes, we advise direct communication with the bookmaker or consulting IBAS (Independent Betting Adjudication Service).
Staying Current
We constantly update our reviews, incorporating new feedback and significant changes to ensure they reflect the latest information. Major updates, like a site redesign or new sport additions, trigger a full reassessment, providing you with the most current and accurate data.
Comprehensive Comparison
We offer detailed comparison guides highlighting the best sites for different sports and bet types. This thorough comparison allows our review team to identify top performers and under performers, making your selection process easier.
Why a basketball bookmaker may achieve a high rating at OLBG
- Competitive basketball odds
- User-friendly site and mobile app
- Attractive bonuses and ongoing basketball offers
- Excellent live streaming and event coverage
- Top-notch customer service
- Robust in-play basketball betting opportunities
- Early market pricing
- No restrictions on winning accounts
Why online bookmakers are rated poorly by OLBG
- Confusing initial offers
- Difficult site navigation
- Lack of ongoing basketball bonuses
- Poor odds
- Limited basketball event coverage
- Inefficient customer service
- Early betting limits
- Transaction charges
Trusted by Many
OLBG boasts an industry-leading Trustpilot rating of 4.6 from over 800 reviews. Check out our Trustpilot reviews to see why we are a trusted source for betting site reviews.
Ready to find the best basketball betting site? Trust OLBG's rigorous review process and extensive user feedback to guide your choice.
Basketball Betting Related Questions
FAQ
Basketball Betting Sites FAQs
Where can I bet on the NBA?
You can bet on NBA basketball with an online bookmaker in the UK. Just about every bookmaker will list NBA matches during the season as well as college basketball too. Read some reviews of bookmakers to find the best one for basketball betting, as some will be better than others.
Can you bet on basketball?
With basketball taking place year round around the world you can bet on basketball just about any time you want. The NBA in the US is the leading and most popular league for betting, but there are also many leagues in Europe and Australia too. Betting on Colege basketball in America is also popular.
How do you bet on basketball?
The way to bet on basketball is to decide what outcome you want to predict. This could be the match-winner, or maybe how many points you think will be scored by either team or in total. Many bookmakers have a lot of different betting market options for Basketball, especially the NBA in the US.
How do NBA odds work?
NBA Odds work in the same way as any other sports betting odds you see. Most often you will find decimal odds on display if betting online on basketball in the UK. Simply, explained, you multiply how much you want to bet by the odds on offer for the prediction you are making to work out how much you would be returned if you make a correct prediction
How can I get NBA tips tonight?
You can get NBA tips tonight and throughout the NBA season right here on this page from OLBG's knowledgeable basketball betting tipsters. Our basketball experts add their daily NBA predictions as soon as the games odds become available.
What are todays best NBA tips?
Today's best NBA tips on this page are the most popular selections from our basketball betting tipsters , these NBA tips cover the NBA Money Line, NBA Pointspread and Game Totals markets. You can also check our Best Basketball Tipsters for NBA tips tonight, these are NBA predictions from our most profitable experts for basketball betting tips covering the last 12 months.
What is the best basketball betting site?
Check out our Best Bookmakers for Basketball Betting Guide to see which bookies are the best to use for your NBA bets. The best basketball betting site guide covers which bookies have the best NBA odds, bookies with the best range of basketball betting markets, the best bookies for Pointspread betting, best bookies for free basketball stats and much more. Take a few minutes to read our informative guide before placing your NBA picks tonight.
Is NBA easy to make betting predictions for?
A good knowledge of the NBA teams and how they are performing in the current season makes it easier when it comes to making NBA betting predictions. If you think a team is going to win the game then you place a Money Line bet, this is a simple straight win bet. If you think the game will be a high tempo NBA game with lots of scoring then you may want to place a bet on the Game Totals market especially if the bookies have set a low total. This is a simple 'Over' bet if you think the combined teams score will be over the total set by the bookies or an 'Under' bet if you think the total is too high. Our experts NBA tips tonight cover these basketball betting markets.
Can you bet on basketball in the UK?
This article includes a list of the top ten basketball betting sites in the UK. You can use any of these bookmakers, plus many more, to place bets on basketball when you’re in the UK.
How does betting work in basketball?
Like any other sport it is a matter of finding the markets that you want to bet on and choosing an amount to stake. There are hundreds of different markets to bet on, allowing you to choose the one that suits you.
How are NBA betting lines set?
Bookmakers set their own lines. All NBA games will have lines set – you’ll see these on your bookmaker’s display – and it is down to the individual bookmaker to determine what those lines are.
Where is best to bet on the NBA online?
The best place to bet on the NBA online, if you’re in the UK, is with Unibet. There are plenty of other great basketball betting sites, but Unibet comes out on top based on our detailed research.
Do basketball bets include overtime?
Generally, overtime is included in basketball bets. Double check with your bookmaker, but most include overtime as standard for bets such as spread, over/under and moneyline wagers.



