What The Bookies Don’t Know CAN Hurt Them

I enjoy a bet on the football but no longer do it for big money asI feel I can find much better value from betting on horse racing.When betting on football I normally look for a double or treble onteams
James Banting
James Banting Tipster Competition Assistant

James has worked for the jockey club and has 20 years sports betting experience he utilises his skills in our tipster competitions and writes sports betting content.

I enjoy a bet on the football but no longer do it for big money as I feel I can find much better value from betting on horse racing. When betting on football I normally look for a double or treble on teams that are priced somewhere between 8/11 and 11/8 and I tend to find the teams that match these odds in the lower leagues have much better relative form than those in the Premiership.
This week's matches won't necessarily have the best examples but here goes:
Premiership
Liverpool 4/11 at home to Reading
Reading have started the season in very poor form picking up just 3 points from 6 games yet Liverpool, the long odds on shots here, have just 3 points more and have played an extra game. Goal difference can be an often overlooked way of working out the quality of a team yet they are similar also here with Liverpool on -3 and Reading on -5. This is the classic example of odds based on reputation not form.
League Two
Gillingham 8/11 at home to Burton
This is more of a top of the table clash rather than bottom of the table clash like the above Premiership encounter but the difference in actual form rather than perceived quality is similar, although despite the bigger odds on Gillingham they actually seem to have more in hand over Burton. Gillingham are 10 points above Burton and have a goal difference more than three times as good.
Both teams SHOULD WIN but that doesn't mean they will win. However I do think both teams should be around the same sort of price or at the very least much closer in the betting. If you are betting for ‘value' then Gillingham certainly seem the better bet.
I realise that betting on football isn't 100% about how many times each team has won so far this season and there is much more to consider but I do believe that the bookies price matches up mostly based on reputation and it shows that they don't seem to half as much about the lower leagues than the Premiership.
A bit of study on the ‘unfashionable' leagues can provide a punter with much more value than just looking at 10 games in the Premiership which I think most ‘shop punters' probably do. Certainly my non betting fanatic mates who like a bet tend to bet only on the Premiership and I always here about their accas being let down by Arsenal at home to Sunderland or similar fixtures where they have probably backed a team with a big reputation at poor value odds.

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