bet365 Launches Jackpot365 on Sports: Industry-First Progressive Jackpot Comes to the Betslip

bet365 has expanded its Jackpot365 progressive jackpot feature to sports betting, becoming the first UK bookmaker to integrate a four-tier jackpot directly into the sports betslip.
bet365 Launches Jackpot365 on Sports: Industry-First Progressive Jackpot Comes to the Betslip
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  • bet365 has launched Jackpot365 on sports, an industry-first progressive jackpot built directly into the betslip
  • There are four progressive jackpots in play, with hundreds of jackpot wins dropping daily
  • Since launching on casino in December 2025, Jackpot365 has paid out almost £50 million across more than 112,000 jackpot wins

bet365 Launch Jackpot365 on Sports

bet365 has rolled out one of the most innovative betting product launches in recent memory, bringing its Jackpot365 progressive jackpot feature directly onto the sports betslip. 

Following a hugely successful debut on the bet365 Casino in December 2025, the operator has now expanded the four-tier jackpot to any qualifying sports bet, an industry-first move that adds an optional jackpot entry alongside a customer's regular wager.

It's a meaningful shift in how UK betting sites are layering value into the punting experience, and bet365 is the first to put a casino-style progressive jackpot directly on the sportsbook.

What is Jackpot365?

Jackpot365 is bet365's exclusive, in-house-built progressive jackpot feature. 

Originally launched on bet365 Casino in December 2025, it operates alongside, but separately to, eligible games, with participation optional and no impact on the outcome of the underlying game. 

With the new sports expansion, that same model has been ported across to the betslip: opt in when you place a sports bet, and you become eligible for one of four progressive jackpots that drop at random.

How Jackpot365 Works on Sports

1. Build Your Bet Add any sports bet to your betslip in the normal way — single, multiple or Bet Builder.

2. Opt In Enter your stake and select Opt In on the betslip. Your overall stake increases by an additional jackpot entry fee.

3. Place Your Bet Once placed, each entry gives you a chance to land one of four progressive jackpots, awarded at random to qualifying opted-in customers. Crucially, the jackpot result is entirely independent of whether your sports bet wins or loses, and prizes are paid out as cash.

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bet365 Welcome Offer: 10 Days of Free Spins

New customers signing up to bet365 can also claim the operator's current welcome promotion, a 10 Days of Free Spins offer giving up to 500 wager-free spins on selected casino games. 

Once a minimum of £10 has been deposited (lifetime), customers can pick a daily prize of 5, 10, 20 or 50 Free Spins, with 10 selections available across a 20-day window and a 24-hour gap between picks. 

The offer must be claimed within 30 days of account registration. Combined with Jackpot365 now live on both casino and sports, it's one of the more multi-faceted welcome packages in the market.

bet365 Comment

A bet365 spokesperson said: "Jackpot365 is a wonderful addition to our bet365 sports platform, giving customers the opportunity to land a huge jackpot win on any qualifying bet. Designed and built in-house at bet365, this innovative product offering adds an extra layer of excitement and value to every visit to bet365."

The roll-out is already live across the UK, Netherlands, Sweden, Ontario, Brazil and selected bet365.com territories, a notably broad geographical launch and a signal of how central bet365 expects the feature to become.

Key Terms

Opt-in required. Bet stakes are changed as a result of opting in or out of Jackpot365. Jackpot365 entries are awarded at random and are not influenced by the outcome of the underlying sports bet. Prizes are paid as cash. Bet restrictions and full T&Cs apply. The casino welcome offer requires a minimum £10 in lifetime deposits, must be claimed within 30 days of registration, and is subject to game restrictions and time limits.

Responsible Gambling

It's worth being clear-eyed about what Jackpot365 is and isn't. The opt-in is genuinely optional, but if you do opt in, your effective stake on every bet increases by the jackpot entry fee, and jackpot wins are by their nature random and rare. 

Treat the entry fee as exactly that: an entry fee, not an addition to your sports stake. Set deposit and loss limits in line with your normal betting behaviour rather than your hopes of landing a jackpot, and only stake what you can comfortably afford to lose. 

For deposit limits, time-outs, self-exclusion tools and further support, see our guide to responsible gambling at OLBG.

Responsible Gambling Features, Function and Help
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