OLBG Partners with Kicking Back Podcast to Explore Football Culture Worldwide

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OLBG and Kicking Back Podcast launch content partnership for weekly football culture episodes.
The show explores clubs, fans, and football identity around the world.
New episodes drop every Sunday, with behind-the-scenes access to elite and grassroots football.

OLBG is proud to announce a brand-new partnership with the Kicking Back Podcast, the popular football culture and travel show hosted by comedian Lewis Costello and Burnley FC Women’s Millie Chandarana.

This exciting collaboration sees OLBG support a series that’s quickly become a favourite among fans who love football not just for the goals, but for the people, places, and stories that make the beautiful game truly special.

Whether it’s studio banter, stadium tours, or in-depth club features, Kicking Back delivers weekly episodes every Sunday, now powered by OLBG.

What Is the Kicking Back Podcast?

Hosted by Lewis Costello, a comedian and matchday announcer at Blackburn Rovers and Millie Chandarana, a midfielder at Burnley FC Women, Kicking Back is a football podcast with a twist.

Rather than debating VAR or match stats, the show dives deep into the culture of football:

🎙️ In-studio chats with guests from across the football world

⚽ Exclusive club visits, both in the UK and abroad

🏟️ Spotlights on local football clubs at the heart of their communities

With a balance of humour, insight, and exploration, the podcast captures the spirit of football away from the headlines, something OLBG is proud to be part of.

This Week: Behind the Scenes at Benfica

In the latest episode, released Sunday, the Kicking Back team travels to Lisbon, Portugal, for an exclusive inside look at Benfica, one of Europe’s most historic and passionate clubs.

Now managed by José Mourinho, the club is embarking on a bold new era, and listeners are treated to behind-the-scenes stories from its famed academy, iconic Estádio da Luz, and the deep-rooted culture that powers the Portuguese powerhouse.

With future episodes set to explore both global giants and local heroes, fans can look forward to a journey through football that few other shows offer.