I break betting odds news as it happens, so you’re never left behind when the market moves or a top offer lands.
- Kendrick Lamar and Lady Gaga & Bruno Mars are joint favourites for Video of the Year at 9/4.
- Lady Gaga leads Artist of the Year betting at 4/5.
- Alex Warren is the 1/3 favourite for Best New Artist.
The 2025 MTV Video Music Awards (VMAs) are set for Sunday, September 7th, live from New York’s UBS Arena with LL Cool J hosting.
As one of the biggest nights in music, the VMAs celebrate the year’s standout performers and videos and betting sites are heating up markets around who will take home the top awards.
With Kendrick Lamar and Lady Gaga & Bruno Mars tied as favourites for Video of the Year, and Gaga a strong frontrunner for Artist of the Year, punters are already diving into markets across entertainment betting sites.
Those looking to wager can also check out the latest free bets available.
MTV VMAs 2025 – Video of the Year Odds
It looks like a head-to-head battle between Kendrick Lamar and Lady Gaga & Bruno Mars.
Both are level in the market at 9/4, with bookmakers unable to split them for the award.
| MTV VMAs 2025 Video of the Year | Odds | Probability |
|---|---|---|
| Kendrick Lamar – Not Like Us | 9/4 | 30.8% |
| Lady Gaga & Bruno Mars – Die With A Smile | 9/4 | 30.8% |
| Sabrina Carpenter – Manchild | 5/1 | 16.7% |
| ROSE & Bruno Mars – APT. | 11/2 | 15.4% |
| Billie Eilish – Birds of a Feather | 16/1 | 5.9% |
MTV VMAs 2025 – Artist of the Year Odds
| MTV VMAs 2025 Artist of the Year | Odds | Probability |
|---|---|---|
| Lady Gaga | 4/5 | 55.6% |
| Kendrick Lamar | 4/1 | 20.0% |
| Taylor Swift | 7/1 | 12.5% |
| Beyonce | 10/1 | 9.1% |
| Bad Bunny | 16/1 | 5.9% |
MTV VMAs 2025 – Best New Artist Odds
Alex Warren heads into the ceremony as the overwhelming favourite for Best New Artist, with betting sites pricing him at 1/3.
Lola Young (2/1) and The Marias (7/2) follow behind.
| MTV VMAs 2025 Best New Artist | Odds | Probability |
|---|---|---|
| Alex Warren | 1/3 | 75.0% |
| Lola Young | 2/1 | 33.3% |
| The Marias | 7/2 | 22.2% |
Expert View
OLBG Entertainment Betting Analyst Jake Ashton said:
“The 2025 VMAs are shaping up to be one of the most competitive years in recent memory. Kendrick Lamar’s Not Like Us has been a cultural phenomenon, but Lady Gaga’s global appeal combined with Bruno Mars makes Die With A Smile just as strong a contender.
For Artist of the Year, Gaga’s odds-on status reflects her momentum and industry influence right now, though Kendrick Lamar offers tempting value at 4/1 if punters fancy an upset.”
